"subtitles" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “subtitles” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “download twitters”, “crestron”, “measuring”, “sprinters”, “music store”, “amica”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “subtitles” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword subtitles from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
subtitles downloader 39 19 249 119
opensubtitles 28 19 250+ 150
subtitles editor 26 14 250+ 119
subtitles for youtube 21 17 250+ 141
turkish series english subtitles 21 10 250+ 92

The search volume of the core keyword subtitles in Google App Store reached 42, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 73 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Get Subtitles subtítulos 31 13
2
Subtitle Downloader subtitle 48 38
3
Kaptioned - Automatic Subtitles for Videos captions on videos 14 12
4
GetSub - Subtitles Downloader webvtt ≤5 13
5
AutoCap - automatic video captions and subtitles captioning 53 3
6
Video Player with subtitle support - Video player. subtitle video 9 9
7
Subtitles - Video tube player translate video translator 20 6
8
Voicella - automatic video subtitles and captions social subtitles ≤5 30
9
Easy Subtitles vobsub ≤5 17
10
Subtitle Viewer subtitles viewer live ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goigle translate 100 22 250+ 151
hoogle translate 100 21 250+ 148
google trànslate 100 18 250+ 131
yotoob 100 30 250+ 132
yotupo 100 30 250+ 23

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Translate gooletranslet 100 35
2
Microsoft Translator bing translator 38 15
3
Translate All Language - Voice Text Translator tranlatetor 100 30
4
Language Translator, Free Translation Voice & Text free translate app 9 9
5
Translate All, Text & Voice Translator - Tranit trait 43 25
6
Translator App Free - Speak and Translate ◉ translator app free ◉ 17 11
7
Photo Translator - translate pictures by camera перевести по фотографии 56 19
8
Language Translator Free, Voice Text Translate All text extractor& translator pro ≤5 30
9
Translate vertalen nu 43 20
10
Free Language Translator App - Voice Translate Pro traducir ahora 8 10

These five keywords: “goigle translate”, “hoogle translate”, “google trànslate”, “yotoob”, “yotupo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “Microsoft Translator”, “Translate All Language - Voice Text Translator”, “Language Translator, Free Translation Voice & Text”, “Translate All, Text & Voice Translator - Tranit”, “Translator App Free - Speak and Translate”, “Photo Translator - translate pictures by camera”, “Language Translator Free, Voice Text Translate All”, “Translate”, “Free Language Translator App - Voice Translate Pro”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “subtitles”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “subtitles