"stress relieving" App Store Keywords Research Case | ASOTools
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"stress relieving" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stress relieving” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “orchar”, “srilanka”, “weigh”, “prayer”, “vinyl”, “station”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stress relieving” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stress relieving from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
relieving stress 36 7 250+ 70
humor wallpapers for stress relieving ≤5 30 250+ 78
relieving stress games ≤5 6 250+ 94
stress relieving game - bounce the bunny ≤5 30 250+ 167
fun stress relieving games ≤5 30 250+ 134

The search volume of the core keyword stress relieving in Google App Store reached 36, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 88 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Antistress - relaxation toys stressful 51 20
2
AntiStress, Relaxing, Anxiety & Stress Relief Game anxious 46 8
3
Anti Stress: Relaxing Games & Stress Relief swirly most relaxing game ever ≤5 30
4
Anti stress app | stress relief games antistress kit 11 12
5
Anger Management & stress relief game (pstd) anger games 35 16
6
Relax Lite: Stress Relief stress reduction 19 7
7
My oasis: calming, relaxing & stress relief game calming 38 28
8
Mandala Stress Reliever mandala 47 63
9
Stress Management app - Best Satisfying Antistress anti stress 10 mb ≤5 12
10
Anti Stress Games, Relaxing, Stress Anxiety Relief anti stress 28 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goo 75 61 247 164
suolongo 66 30 250+ 30
drty 63 59 250+ 242
coilor 61 28 250+ 182
looped game 60 33 250+ 173

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Goo: Stress Relief & ASMR Slime Simulator☘️ gooo 51 47
2
World of Goo world of goo 25 38
3
Google oogle 100 86
4
Goo Goo Colors goo goo dolls iris 34 49
5
Google Chrome: Fast & Secure chrome 76 47
6
Google Duo - High Quality Video Calls apinoide 72 65
7
Google Home hromecast 65 45
8
Google Pay: A safe & helpful way to manage money google pay 58 47
9
Google Voice google voice 66 25
10
無料ブログのgoo blog ( gooブログ )簡単ブログ作成・日記やまとめができるブログサービス blogo, inc ≤5 19

These five keywords: “goo”, “suolongo”, “drty”, “coilor”, “looped game”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Goo: Stress Relief & ASMR Slime Simulator☘️”, “World of Goo”, “Google”, “Goo Goo Colors”, “Google Chrome: Fast & Secure”, “Google Duo - High Quality Video Calls”, “Google Home”, “Google Pay: A safe & helpful way to manage money”, “Google Voice”, “無料ブログのgoo blog ( gooブログ )簡単ブログ作成・日記やまとめができるブログサービス”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stress relieving”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stress relieving