"street" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “street” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “diner”, “kung fu panda 3”, “progress”, “make a logo”, “informal letter”, “sing”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “street” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword street from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
the wolf of wall street	56	53	250+	233
wolf of wall street	56	47	250+	212
vivastreet	53	26	250+	177
street view	51	42	250+	71
street fighter	51	22	250+	105

The search volume of the core keyword street in Google App Store reached 46, its difficulty level reached 72, and the number of apps related to it reached 250+, among them, there are 108 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google Street View	street view	51	42
2		Street Diver	backflips	22	17
3		Street Chaser	chaser	45	43
4		Street$	streets	34	19
5		Street Hustle	poor	29	35
6		City Fighter vs Street Gang	treet fight	50	40
7		Street View - Earth Map Live, GPS & Satellite Map	google map live	33	30
8		Forza Street: Tap Racing Game	forza horizon 4	51	21
9		Happy Street	happy street	17	35
10		Street Racing Grand Tour－mod & drive сar games 🏎️	гогки	33	43

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
google màps	93	21	250+	156
googel maps	93	20	250+	160
gogel mapss	93	13	250+	118
google maps	86	19	250+	142
maps	82	68	250+	171

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Maps - Navigate & Explore	goggle mapp	93	33
2		Google Maps Go - Directions, Traffic & Transit	hoogle maps	93	18
3		Navigation for Google Maps Go	google maps for apple watch	14	34
4		Google My Maps	my.maps	46	30
5		Google Street View	street view	51	42
6		Android Auto - Google Maps, Media & Messaging	auto	56	72
7		Maps Directions & GPS Navigation	map apple	39	20
8		Navigation & Maps : shortcut	navigations	48	16
9		GPS Navigation - Map Locator & Route Planner	موقعك	28	35
10		GPS Offline Maps, Directions - Explore & Navigate	gps 지도 길찾기	≤5	30

These five keywords: “google màps”, “googel maps”, “gogel mapss”, “google maps”, “maps”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Maps - Navigate & Explore”, “Google Maps Go - Directions, Traffic & Transit”, “Navigation for Google Maps Go”, “Google My Maps”, “Google Street View”, “Android Auto - Google Maps, Media & Messaging”, “Maps Directions & GPS Navigation”, “Navigation & Maps : shortcut”, “GPS Navigation - Map Locator & Route Planner”, “GPS Offline Maps, Directions - Explore & Navigate”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “street”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools