"sticky" App Store Keywords Research Case | ASOTools
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"sticky" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sticky” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “epic games fortnite”, “healthy living”, “in situ”, “mr krabs”, “bigfoot”, “tik tok downloading”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sticky” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sticky from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sticky notes 43 31 250+ 73
sticky note 34 40 250+ 74
sticky's 34 4 250+ 51
sticky fingers 24 31 249 191
microsoft sticky notes 15 11 250+ 104

The search volume of the core keyword sticky in Google App Store reached 32, its difficulty level reached 55, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sticky Notes + Widget stick it notes 45 12
2
Sticky! sticky beat ≤5 30
3
Sticky Notes sticky's 34 4
4
Sticky Password Manager & Safe sticky password 12 33
5
Sticky Notes ! pnotes 7 15
6
Simple Sticky Note Widget note widget ≤5 8
7
Sticker Maker Free sticky ai ≤5 12
8
Cool Sticky Notes Rich notepad Text Reminder Chits anslagstavla 11 33
9
Sticky Note Yeastken sticky yeastken korean ≤5 25
10
Home screen Memo Sticky Note pub coolwidget ≤5 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
w@tsapp 90 30 249 194
whatsapp downloads 70 30 250+ 142
dagiti 68 62 250+ 245
wots app 68 19 250+ 158
wmojii 65 30 250+ 155

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Status Saver for WhatsApp - Image Video Downloader durumun nasıl ≤5 19
2
Tracker for WhatsApp Usage whatztrack 7 9
3
WhatsTool: Toolkit for WhatsApp brewers tool belt ≤5 30
4
Free Messenger Whats Stickers New vacapis gadmocera ≤5 30
5
3D Emojis Stickers For WhatsApp - WAStickerApps me emojis 21 13
6
Status Saver - Pic/Video Downloader for WhatsApp whatapp status saver 7 5
7
Free Wants Messenger Stickers 2020 waasap baru 6 30
8
Latest WhatsApp Status 2020 wwastapp 2020 ≤5 14
9
Open Chat - Direct Message & Chat for WhatsApp whatsapp chat 26 13
10
Status Saver - Downloader for Whatsapp whatsapp status 56 18

These five keywords: “w@tsapp”, “whatsapp downloads”, “dagiti”, “wots app”, “wmojii”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Status Saver for WhatsApp - Image Video Downloader”, “Tracker for WhatsApp Usage”, “WhatsTool: Toolkit for WhatsApp”, “Free Messenger Whats Stickers New”, “3D Emojis Stickers For WhatsApp - WAStickerApps”, “Status Saver - Pic/Video Downloader for WhatsApp”, “Free Wants Messenger Stickers 2020”, “Latest WhatsApp Status 2020”, “Open Chat - Direct Message & Chat for WhatsApp”, “Status Saver - Downloader for Whatsapp”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sticky”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sticky