"stash" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “stash” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “toyota highlander”, “retails”, “pubg hacks”, “polynesian”, “corrupted”, “tx lottery”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “stash” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword stash from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
prestashop 38 48 249 198
instashop 29 21 250+ 172
stashed away 26 30 250+ 201
stash app 22 16 248 133
the stash app 21 23 250+ 165

The search volume of the core keyword stash in Google App Store reached 49, its difficulty level reached 35, and the number of apps related to it reached 249, among them, there are 144 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stash: Banking & Investing App stadh 30 28
2
Stash Wallet stash pro ≤5 23
3
Stash stash invest 21 10
4
Stash.ng Savings App stash app 22 16
5
Stash - Game Collection Tracker leaderboard data collector ≤5 30
6
Stash stash app 22 16
7
Stash stash app download ≤5 16
8
The Wolf's Stash - An e621/e926 browser e621 55 37
9
Stash Password Manager passible 8 11
10
Music Stash gaven henry ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dmfacebook 100 50 249 207
lyoutup 100 30 250+ 234
twiiit 93 73 249 247
nèlix 93 68 248 242
tvitr 93 39 248 163

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook fassabook 100 64
2
Study from Facebook study app facebook ≤5 30
3
Workplace from Facebook workplaces 51 11
4
Facebook Viewpoints viewpoint 36 27
5
Facebook Local local 43 67
6
Messenger – Text and Video Chat for Free messenger 83 86
7
CinchShare cinchshare 23 40
8
Portal from Facebook portal 53 66
9
Facebook Lite fcboook lit 73 60
10
Swipe Pro for Facebook fb swipe pro ≤5 11

These five keywords: “dmfacebook”, “lyoutup”, “twiiit”, “nèlix”, “tvitr”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Study from Facebook”, “Workplace from Facebook”, “Facebook Viewpoints”, “Facebook Local”, “Messenger – Text and Video Chat for Free”, “CinchShare”, “Portal from Facebook”, “Facebook Lite”, “Swipe Pro for Facebook”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “stash”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “stash