"sparkling" App Store Keywords Research Case | ASOTools
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"sparkling" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sparkling” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hood”, “strach”, “yugio”, “pandora's box”, “fun run”, “chevy silverado”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sparkling” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sparkling from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sparkling wallpapers 23 1 250+ 46
sparkling wallpaper 23 1 250+ 42
sparkling apps 7 4 250+ 67
sparkling apps bv ≤5 21 250+ 174
sparkling labs ≤5 30 250+ 173

The search volume of the core keyword sparkling in Google App Store reached 46, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sparkle sparkle express car wash ≤5 30
2
Sparkle Dating glimmer dating ≤5 7
3
Shiny Sparkling Love Hearts Keyboard Theme sparkling love heart keyboard ≤5 3
4
Sparkling Glitter Live Wallpaper sparkling glitter live wallpaper ≤5 3
5
Sparkle GIF Maker - Create GIF with video and pics blingee gif maker ≤5 30
6
Neon Sparkle Butterfly Keyboard spark kupu app ≤5 25
7
????Romantic Sparkle Rose Keyboard Theme sparkle 42 54
8
Sparkle Maths - 3 sparkle 1 ≤5 3
9
Sparkling Heart Flower Keyboard love sparkling heart keyboard theme ≤5 2
10
Sparkle Effect Photo Frames glitter frames ≤5 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
amazon video prime 77 22 250+ 128
sinapp chat 72 46 250+ 206
hotmart 60 43 249 202
àmazon music 60 31 250+ 156
hktmart 60 12 151 86

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Crackle conima ≤5 24
2
Smithsonian Channel smithsonian 31 35
3
MovieFlix- Movie Prime Videos, TV Shows & Trailers movieflix app ≤5 30
4
FOX+ | Series, Movies, Live Sports fox premium 26 24
5
Amazon Cloud Cam amazon camera 23 20
6
dinggo! Swipe thru Netflix, Hulu, Prime Video dinggo 7 31
7
⭐ Watch Movies - MovieMatch watchmovies 46 30
8
Originals Release for Amazon Primes originals for amazon prime ≤5 27
9
Amazon Care pillpack 26 30
10
Prime Financial Credit Union prime finance mobile ≤5 30

These five keywords: “amazon video prime”, “sinapp chat”, “hotmart”, “àmazon music”, “hktmart”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Crackle”, “Smithsonian Channel”, “MovieFlix- Movie Prime Videos, TV Shows & Trailers”, “FOX+ | Series, Movies, Live Sports”, “Amazon Cloud Cam”, “dinggo! Swipe thru Netflix, Hulu, Prime Video”, “⭐ Watch Movies - MovieMatch”, “Originals Release for Amazon Primes”, “Amazon Care”, “Prime Financial Credit Union”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sparkling”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sparkling