"sparkles" App Store Keywords Research Case | ASOTools
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"sparkles" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sparkles” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “iron maiden”, “download instagram photos”, “hair highlights”, “siglo 21”, “uns”, “водафон”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sparkles” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sparkles from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sparkles wallpapers 23 2 250+ 65
sparkles car wash 18 2 250+ 28
music sparkles ≤5 5 250+ 94
sparkles beauty studio ≤5 30 250+ 80
rainbows and sparkles ≤5 30 250+ 61

The search volume of the core keyword sparkles in Google App Store reached 36, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
KiraDroid - Sparkle & Glitter Camera sparkle & glitter effect 14 4
2
Glitter Live Wallpaper Glitzy картинками 56 29
3
Sparkle Soft Light Effects : Christmas Special sparkle effects 11 4
4
Sparkle: Self-Care Checklist, Tracker & Journal self care 43 30
5
Sparkle Free sparkle 42 54
6
Glitter Live Wallpaper glitte 48 64
7
Indie-Aesthetic 3d Video Effect Editor for TikTok indie 43 47
8
Kїrakira+ - Shimmering Effect to Video ✨ kiara 36 44
9
Sparkle Photo Effects Live sparkle - the photo animator ≤5 30
10
Photo Glitter Light effect photo glitter 7 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
walppaper 77 26 250+ 188
worpeper 77 25 250+ 193
canva 76 58 248 129
sinapp chat 72 46 250+ 206
asthetic 68 8 250+ 47

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Walli - 4K, HD Wallpapers & Backgrounds walle 51 39
2
Wallpapers wallpapper 77 28
3
Wallcraft – Wallpapers HD, 4K Backgrounds walpaper hd 75 17
4
Glitter Live Wallpaper Glitzy картинками 56 29
5
Wallpapers Full HD - Backgrounds 4K papeis de parede 56 25
6
dope wallpaper wallpaper cool 60 16
7
Wallpapers free - Video Wallpapers and Backgrounds hinh nen 38 26
8
HD Wallpapers (Backgrounds) hd wallpaper downloader 46 19
9
Best HD Wallpapers and Backgrounds wallperss 77 30
10
Wallpapers basic wallpapers 6 8

These five keywords: “walppaper”, “worpeper”, “canva”, “sinapp chat”, “asthetic”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Walli - 4K, HD Wallpapers & Backgrounds”, “Wallpapers”, “Wallcraft – Wallpapers HD, 4K Backgrounds”, “Glitter Live Wallpaper Glitzy”, “Wallpapers Full HD - Backgrounds 4K”, “dope wallpaper”, “Wallpapers free - Video Wallpapers and Backgrounds”, “HD Wallpapers (Backgrounds)”, “Best HD Wallpapers and Backgrounds”, “Wallpapers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sparkles”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sparkles