"sostenible" App Store Keywords Research Case | ASOTools
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"sostenible" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sostenible” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fanatical”, “rec room”, “football tv live”, “logo maker free”, “`spider solitaire”, “braided hairstyles”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sostenible” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sostenible from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
desarrollo sostenible 39 30 250+ 152
consumo sostenible 11 29 249 210
celsia movilidad sostenible ≤5 30 249 244
ods desarrollo sostenible ≤5 30 248 160
semana sostenible ≤5 23 250+ 198

The search volume of the core keyword sostenible in Google App Store reached 34, its difficulty level reached 18, and the number of apps related to it reached 248, among them, there are 87 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
ODS Desarrollo Sostenible desarrollo sostenible 39 30
2
Semana Sostenible consumo sostenible 11 29
3
Desafío Sostenible desarrollo sostenible 39 30
4
Zero Waste Goals - Become eco and sustainable zero waste home ≤5 30
5
Ciclogreen - gifts for your sustainable mobility ciclogreen: sustainable sport ≤5 30
6
Go Green Challenge sustentabilidade 34 30
7
Sustainable Development Goals sdg impact fund, inc ≤5 30
8
JouleBug joulebug ≤5 30
9
Renoon: Sustainable Fashion nachhaltigkeit kleidung 12 12
10
Sustainable Life App onda sostenibile ≤5 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gamail 100 51 249 203
favs book 100 37 250+ 160
googl translates 100 26 250+ 145
goofle translate 100 24 250+ 156
google tanslate 100 22 250+ 155

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gmail giamail 100 74
2
myMail: Email App for Gmail, Hotmail & AOL E-Mail почту 61 42
3
Gmail Go google jmail 55 30
4
Email - Mail for Gmail Outlook & All Mailbox имел 6 33
5
Samsung Email correo eletrnico 56 22
6
Pro Mail uol mail pro ≤5 30
7
Email - Lightning Fast & Secure Mail msil 77 27
8
Maps - Navigate & Explore googelmap 93 34
9
Yahoo Mail – Organized Email yaho 93 55
10
All Email Access With Call Screening 일동제약 메일 ≤5 28

These five keywords: “gamail”, “favs book”, “googl translates”, “goofle translate”, “google tanslate”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Gmail”, “myMail: Email App for Gmail, Hotmail & AOL E-Mail”, “Gmail Go”, “Email - Mail for Gmail Outlook & All Mailbox”, “Samsung Email”, “Pro Mail”, “Email - Lightning Fast & Secure Mail”, “Maps - Navigate & Explore”, “Yahoo Mail – Organized Email”, “All Email Access With Call Screening”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sostenible”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sostenible