"sony xperia" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sony xperia” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “odell beckham jr”, “sport betting”, “weekends”, “downloader music for free mp3”, “%time”, “gmes”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “sony xperia” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sony xperia from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| avg protection for sony xperia | ≤5 | 26 | 249 | 236 |
| avg protection pro for sony xperia | ≤5 | 26 | 248 | 230 |
| sony xperia track id | ≤5 | 19 | 249 | 177 |
| sony xperia music player mp3 | ≤5 | 17 | 250+ | 239 |
| walkman sony xperia | ≤5 | 14 | 250+ | 167 |
The search volume of the core keyword sony xperia in Google App Store reached 51, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 54 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
(Old version) Xperia Transfer Mobile | sony ericsson | 43 | 7 |
| 2 |
 |
Weather | sony mobile weather app | ≤5 | 30 |
| 3 |
 |
Xperia Transfer 2 | xperia | 45 | 63 |
| 4 |
 |
Theme For Sony Xperia | sony theme xperia 2019 free | ≤5 | 30 |
| 5 |
 |
Support | dukungan | ≤5 | 25 |
| 6 |
 |
Service Menu for Sony Xperia | camera app for sony xperia z2 | ≤5 | 3 |
| 7 |
 |
Ocean Blue-Sony Xperia Theme | sony theme xperia 10 | ≤5 | 30 |
| 8 |
 |
XPERIA™ Theme: Copper | sony mobile communications apps themes | ≤5 | 2 |
| 9 |
 |
Digital Clock Widget Xperia | art deco clock | 9 | 8 |
| 10 |
 |
System software for Xperia Touch and Xperia Hello! | pembaruan perangkat lunak sony xperia | ≤5 | 4 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| imaging | 73 | 30 | 250+ | 53 |
| čas | 58 | 54 | 250+ | 238 |
| sony | 58 | 45 | 250+ | 93 |
| imeagine | 53 | 58 | 249 | 240 |
| filers | 53 | 41 | 249 | 219 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Imaging Edge Mobile | imagining | 53 | 30 |
| 2 |
 |
Medical Imaging XR | understanding medical scans | ≤5 | 30 |
| 3 |
 |
Imaging Anatomy - CT MRI XR US | computed tomography questions | ≤5 | 5 |
| 4 |
 |
Medical Imaging App | radiology book free for radiographer | ≤5 | 30 |
| 5 |
 |
Content Browser Mobile | cbm | 26 | 43 |
| 6 |
 |
Smart Imaging Stand | geavanceerde beschermhoes | ≤5 | 26 |
| 7 |
 |
Medical imaging | figure 1 - medical images | ≤5 | 9 |
| 8 |
 |
DICImaging | diagnostic imaging centers, pa | ≤5 | 30 |
| 9 |
 |
Digital Imaging Community | archivision digital imaging | ≤5 | 30 |
| 10 |
 |
α Library (by Sony) | sony alfa 6500 | ≤5 | 30 |
These five keywords: “imaging”, “čas”, “sony”, “imeagine”, “filers”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Imaging Edge Mobile”, “Medical Imaging XR”, “Imaging Anatomy - CT MRI XR US”, “Medical Imaging App”, “Content Browser Mobile”, “Smart Imaging Stand”, “Medical imaging”, “DICImaging”, “Digital Imaging Community”, “α Library (by Sony)”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “sony xperia”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: