"skulls wallpaper" App Store Keywords Research Case | ASOTools
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"skulls wallpaper" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “skulls wallpaper” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “chrome extension”, “vybz kartel”, “traders”, “iptv”, “passive”, “serre”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “skulls wallpaper” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword skulls wallpaper from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sugar skulls wallpaper 9 30 250+ 44
skulls gothic wallpaper maker ≤5 30 250+ 47
skulls live wallpaper ≤5 6 250+ 118
skulls live wallpaper 3d ≤5 30 250+ 154
fire skulls live wallpaper ≤5 30 250+ 146

The search volume of the core keyword skulls wallpaper in Google App Store reached 34, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 46 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Skull Wallpaper skull wallpapers 27 14
2
Skull Wallpaper ☠️ totenkopf spielen ≤5 26
3
Skull Wallpaper happy skulls - full version ≤5 30
4
Skull wallpaper skulls 33 9
5
Sugar Skull Wallpaper sugar skulls wallpaper 9 30
6
Skull Wallpaper skull wallpaper 22 27
7
skull wallpaper تصویر زمینه موبایل پسرانه ≤5 6
8
Skull Wallpapers wallpapers calaveras 12 3
9
Skull Wallpapers HD skull wallpaper hd 4k ≤5 4
10
Skull Wallpaper badass skull wallpapers ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
worpeper 77 25 250+ 193
skeletonj 51 38 250+ 186
grim reapers 45 3 249 43
skull 39 63 250+ 56
blue flame 39 12 250+ 92

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Skull Live Wallpaper skull live wallpaper apps ≤5 3
2
Glitter Live Wallpaper Glitzy картинками 56 29
3
Lighting Storm Live Wallpaper storm live wallpaper hd ≤5 30
4
Dragon Wallpaper ???????? monster backgrounds ≤5 2
5
Glowing Wallpaper HD glowing wallpaper hd ≤5 30
6
Fire flames live wallpaper flames wallpaper 12 3
7
Beautiful Wallpapers & Backgrounds free background images 21 16
8
Best FF wallpaper 4K walppaper ff 33 6
9
Wallpapers basic wallpapers 6 8
10
Space Wallpapers 4K spce wallpaper 43 8

These five keywords: “worpeper”, “skeletonj”, “grim reapers”, “skull”, “blue flame”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Skull Live Wallpaper”, “Glitter Live Wallpaper Glitzy”, “Lighting Storm Live Wallpaper”, “Dragon Wallpaper ????????”, “Glowing Wallpaper HD”, “Fire flames live wallpaper”, “Beautiful Wallpapers & Backgrounds”, “Best FF wallpaper 4K”, “Wallpapers”, “Space Wallpapers 4K”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “skulls wallpaper”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “skulls wallpaper