"sinhala" App Store Keywords Research Case | ASOTools
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"sinhala" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sinhala” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “personnel”, “pague”, “dr dre”, “body art”, “mpv”, “biogen”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sinhala” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sinhala from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sinhala to english translation 48 8 250+ 87
sinhala to english 41 5 250+ 26
sinhala song 36 20 250+ 110
sinhala songs 36 16 250+ 84
sinhala english dictionary 28 9 250+ 79

The search volume of the core keyword sinhala in Google App Store reached 31, its difficulty level reached 56, and the number of apps related to it reached 250+, among them, there are 23 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sinhala Keyboard sinhala keyboard 13 14
2
Photo Editor Sinhala සින්හල අකුරු හැඩ ≤5 14
3
Sinhala keyboard: Sinhala Language Keyboard sinhala keys ≤5 12
4
Sinhala Dictionary Offline sinhala english dictionary 28 9
5
Helakuru - One Country. One App. ???????? kelakuru 23 5
6
Sinhala Dictionary Offline best sinhala english dictionary offline ≤5 30
7
Learn Sinhala through Tamil second language sinhala ≤5 6
8
Sinhala Color Keyboard 2019: Sinhala Language singhana 7 27
9
Speak Sinhala : Learn Sinhala Language Offline sinhala by nemo ≤5 30
10
Sinhala Keyboard 2020: Sinhala Language keyboard super keyboard 2020 sinhala ≤5 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sinhala to english translation 48 8 250+ 87
sinhala to english 41 5 250+ 26
col3neg 38 48 250+ 230
lk 36 53 250+ 34
omi 36 42 249 197

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sinhala To English Translator sinhala to english 41 5
2
Sinhala English Translator sinhala english translator ≤5 30
3
Sinhala Speaking to English Translator සිංහල පරිවර්තනය ඉංග් රීසි ≤5 5
4
English - Sinhala Translator sinhala translator ≤5 11
5
Sinhala - English Translator sinhala translator ≤5 11
6
Sinhala Dictionary Offline sinhala english dictionary 28 9
7
English Sinhala Translate english sinhala translator scanner ≤5 30
8
Google Translate gooletranslet 100 35
9
English - Sinhala Translator english to sinhala translator ≤5 30
10
English to Sinhala Translator sentence dictionary english to sinhala offline ≤5 3

These five keywords: “sinhala to english translation”, “sinhala to english”, “col3neg”, “lk”, “omi”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sinhala To English Translator”, “Sinhala English Translator”, “Sinhala Speaking to English Translator”, “English - Sinhala Translator”, “Sinhala - English Translator”, “Sinhala Dictionary Offline”, “English Sinhala Translate”, “Google Translate”, “English - Sinhala Translator”, “English to Sinhala Translator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sinhala”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sinhala