"sign up" App Store Keywords Research Case | ASOTools
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"sign up" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sign up” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “escape ·”, “beretta 92”, “nc dmv”, “peppa pig”, “edd unemployment”, “omlet”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sign up” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sign up from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sign up instagram 43 14 250+ 115
sign up genius 39 48 249 234
sign ups 39 32 250+ 224
sign up genious 30 14 249 142
run sign up 23 23 250+ 172

The search volume of the core keyword sign up in Google App Store reached 34, its difficulty level reached 34, and the number of apps related to it reached 250+, among them, there are 232 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sign Up by SignUp.com signup 28 23
2
SignNow - Sign and Fill PDF Docs sign-in 72 47
3
Adobe Fill & Sign: Easy PDF Doc & Form Filler. sign 47 64
4
DocuSign - Upload & Sign Docs docu sign 58 23
5
SignEasy | Sign PDFs, Docs, Upload & Fill Forms contratos de arrendamiento 34 10
6
Up Sign Down signpost installer ≤5 30
7
Email Sign Up sign up app ≤5 30
8
Sign Doc - Sign and Fill Docs aito doc 56 30
9
Followers & Unfollowers for Instagram signup instagram 43 10
10
WPS PDF Fill & Sign - Fill & Sign on PDF filling ≤5 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
instagra 100 99 250+ 158
nstagram 100 95 250+ 166
instag 100 88 250+ 169
giamail 100 74 250+ 247
fassabook 100 64 249 231

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram nstagram 100 95
2
Layout from Instagram: Collage layout 51 43
3
Threads from Instagram threads 48 25
4
Boomerang from Instagram boomerang 55 50
5
IGTV from Instagram - Watch IG Videos & Clips igtv 44 26
6
Repost for Instagram - Regrann regann 38 43
7
Video Downloader for Instagram video downloader for instagram 66 46
8
FollowMeter - Unfollowers Analytics for Instagram support instagram 31 17
9
Friendly IG john appleseed 38 30
10
FastSave for Instagram fasfast 68 63

These five keywords: “instagra”, “nstagram”, “instag”, “giamail”, “fassabook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Layout from Instagram: Collage”, “Threads from Instagram”, “Boomerang from Instagram”, “IGTV from Instagram - Watch IG Videos & Clips”, “Repost for Instagram - Regrann”, “Video Downloader for Instagram”, “FollowMeter - Unfollowers Analytics for Instagram”, “Friendly IG”, “FastSave for Instagram”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sign up”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sign up