"shootings games" App Store Keywords Research Case | ASOTools
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"shootings games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “shootings games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “kopi”, “mul”, “el salvador”, “nikita”, “sezzle”, “aunts”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “shootings games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword shootings games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
shootings games online 31 25 250+ 186
shootings games offline 7 13 250+ 142
shootings games 2020 ≤5 8 250+ 138
shootings sniper games ≤5 8 250+ 131
best hunting shootings games ≤5 5 250+ 106

The search volume of the core keyword shootings games in Google App Store reached 41, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 176 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
New Sniper Shooting 2019 –Free Shooting Games gams new 46 51
2
DEAD TARGET: Zombie Offline - Shooting Games zombie games 46 32
3
FPS Encounter Shooting 2020: New Shooting Games shoot ing 51 22
4
offline shooting game: free gun game shoot shoot 45 24
5
Gun Strike: Encounter Shooting Game- Sniper FPS 3D shuting games 27 26
6
Kill Shot Bravo: Free 3D FPS Shooting Sniper Game gemes free 55 55
7
Sniper 3D: Fun Offline Gun Shooting Games Free game free downloading 58 57
8
Cover Fire: Offline Shooting Games action games 36 52
9
Real Bottle Shooting Free Games: 3D Shooting Games mew games 31 45
10
FPS Commando Game 2020 - Free Shooting Games commandos 33 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roblaxc 88 62 250+ 244
tatget 82 20 250+ 107
trger 82 20 250+ 91
targer 82 19 250+ 105
targeting 82 16 249 98

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fireboy & Watergirl - Escape Adventure Game fuego escape ≤5 30
2
My Town: Car Garage. Wash & Fix kids Car Game town car 19 17
3
Super Salon solon 29 26
4
12 Locks II открывает все замки ≤5 22
5
Coloring for Brawl Stars bawes ≤5 30
6
Toca Kitchen 2 foods 77 38
7
Stickman Hook exstention 53 58
8
Art of War: Legions art of war 43 40
9
Spongebob: Krusty Cook-Off spungebob 63 44
10
Box Simulator for Brawl Stars боксы 38 14

These five keywords: “roblaxc”, “tatget”, “trger”, “targer”, “targeting”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fireboy & Watergirl - Escape Adventure Game”, “My Town: Car Garage. Wash & Fix kids Car Game”, “Super Salon”, “12 Locks II”, “Coloring for Brawl Stars”, “Toca Kitchen 2”, “Stickman Hook”, “Art of War: Legions”, “Spongebob: Krusty Cook-Off”, “Box Simulator for Brawl Stars”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “shootings games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “shootings games