"service credit union" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “service credit union” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fortune cookie”, “il mattino”, “fusion 360”, “msbte”, “version dj”, “sapphires”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “service credit union” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword service credit union from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| security service federal credit union | 31 | 8 | 249 | 59 |
| first service credit union | 23 | 6 | 250+ | 55 |
| public service credit union | 23 | 1 | 250+ | 58 |
| pacific service credit union | 18 | 37 | 250+ | 225 |
| service one credit union | 11 | 2 | 250+ | 48 |
The search volume of the core keyword service credit union in Google App Store reached 35, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Service CU Mobile Banking | derry credit union | 7 | 33 |
| 2 |
 |
Service Credit Union Business | service credit union business | ≤5 | 1 |
| 3 |
 |
Public Service Credit Union | public service cu | ≤5 | 30 |
| 4 |
 |
Pacific Service CU Mobile | pacific service credit union | 18 | 37 |
| 5 |
 |
Servus Mobile Banking | servus credit union | 33 | 5 |
| 6 |
 |
SCU Credit Union | sharon credit union | 19 | 1 |
| 7 |
 |
Community Service Credit Union | cscu | 7 | 1 |
| 8 |
 |
Security Service myBranch App | security service | 34 | 20 |
| 9 |
 |
Service 1st Mobile Banking | service 1st mobile banking | ≤5 | 30 |
| 10 |
 |
MySCU Mobile | scscu | ≤5 | 30 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| credit scoring | 72 | 8 | 250+ | 59 |
| kreditkarma | 70 | 42 | 250+ | 194 |
| redit karma | 70 | 42 | 250+ | 188 |
| credit karma | 70 | 39 | 249 | 176 |
| kredit carma | 70 | 38 | 250+ | 178 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Credit Karma - Free Credit Scores & Reports | kreditkarma | 70 | 42 |
| 2 |
 |
Free Credit Score & Reports - CreditTOTO | credit score check | 39 | 10 |
| 3 |
 |
Experian - Free Credit Report & FICO® Score | experian | 62 | 35 |
| 4 |
 |
Credit Sesame: Credit Score + Free Digital Banking | credit sesame | 45 | 22 |
| 5 |
 |
WalletHub - Free Credit Score, Report & Monitoring | wallet hub | 33 | 34 |
| 6 |
 |
Self - Build Credit While You Save | self | 48 | 63 |
| 7 |
 |
CreditWise from Capital One | credit wise | 36 | 18 |
| 8 |
 |
Upturn: Free Credit Disputes to Fix Credit Errors | credit fix | 23 | 11 |
| 9 |
 |
Capital One® Mobile | calital one | 72 | 30 |
| 10 |
 |
Turbo: Financial Score & Free Credit Report | turbo | 48 | 70 |
These five keywords: “credit scoring”, “kreditkarma”, “redit karma”, “credit karma”, “kredit carma”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Credit Karma - Free Credit Scores & Reports”, “Free Credit Score & Reports - CreditTOTO”, “Experian - Free Credit Report & FICO® Score”, “Credit Sesame: Credit Score + Free Digital Banking”, “WalletHub - Free Credit Score, Report & Monitoring”, “Self - Build Credit While You Save”, “CreditWise from Capital One”, “Upturn: Free Credit Disputes to Fix Credit Errors”, “Capital One® Mobile”, “Turbo: Financial Score & Free Credit Report”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “service credit union”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: