"security vpn" App Store Keywords Research Case | ASOTools
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"security vpn" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “security vpn” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “think”, “boost”, “orchestra”, “game free”, “gymnasti”, “друзей”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “security vpn” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword security vpn from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
norton vpn security 16 31 249 200
norton security vpn 16 17 249 135
security vpn free ≤5 15 250+ 164
vpn security free ≤5 30 250+ 171
check point endpoint security vpn ≤5 20 248 174

The search volume of the core keyword security vpn in Google App Store reached 41, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 170 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Secure VPN – A high speed, ultra secure VPN secure 56 72
2
Secure VPN - Free VPN Proxy, Best & Fast Shield fas shield ≤5 19
3
VPN Secure: Fast, Free & Unlimited Proxy messenger vpn secure ≤5 9
4
VPN Proxy Master - free unblock VPN & security VPN vbn masters 38 30
5
VPN SecureLine by Avast - Security & Privacy Proxy avast vpn 23 19
6
Norton Secure VPN – Security & Privacy WiFi Proxy norton vpn 26 22
7
Secure VPN seeure vpn ≤5 8
8
Mobile Security: VPN Proxy & Anti Theft Safe WiFi macafee 51 41
9
Fast VPN & Proxy – Kaspersky Secure Connection kaspersky vpn 16 40
10
VPN Super - Free VPN Proxy Server & Secure App vpn-super 38 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
brassers 88 30 250+ 175
youporn 88 20 250+ 153
ewvpn 80 68 249 248
bings 77 20 249 113
x 75 84 250+ 92

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BazzersApp brazzers 69 27
2
BazzersApp Quit Porn addiction Video Guide brazzers 69 27
3
Brazzers girls brazzers 69 27
4
x???? xnBrowse:Social Video Downloader,Unblock Sites xxnx 85 28
5
VPNhub Best Free Unlimited VPN - Secure WiFi Proxy youporn 88 20
6
Playboy Russia penthouse magazine 24 15
7
Browser Hub Pro mero app hub ≤5 30
8
BazzerMassage Videos Tutorials brazzers 69 27
9
UC Browser Mini-Download Video Status & Movies isaimini 63 34
10
VIDEO ZA UTAMU CHUMBANI jamii forum free download ≤5 21

These five keywords: “brassers”, “youporn”, “ewvpn”, “bings”, “x”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BazzersApp”, “BazzersApp Quit Porn addiction Video Guide”, “Brazzers girls”, “x???? xnBrowse:Social Video Downloader,Unblock Sites”, “VPNhub Best Free Unlimited VPN - Secure WiFi Proxy”, “Playboy Russia”, “Browser Hub Pro”, “BazzerMassage Videos Tutorials”, “UC Browser Mini-Download Video Status & Movies”, “VIDEO ZA UTAMU CHUMBANI”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “security vpn”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “security vpn