"security bank" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “security bank” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “rockey”, “7 chakras”, “eco”, “subwy”, “f250”, “pc builder”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “security bank” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword security bank from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| first security bank | 29 | 5 | 250+ | 50 |
| security state bank | 19 | 5 | 250+ | 24 |
| security bank of kansas city | 18 | 32 | 250+ | 193 |
| security national bank | 17 | 3 | 250+ | 55 |
| security federal bank | 12 | 9 | 249 | 90 |
The search volume of the core keyword security bank in Google App Store reached 36, its difficulty level reached 15, and the number of apps related to it reached 248, among them, there are 88 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
SBKC Mobile | security bank of kansas city | 18 | 32 |
| 2 |
 |
Security Bank Mobile App | secure online banking | 43 | 11 |
| 3 |
 |
Security Bank TN | security bank, tn | ≤5 | 30 |
| 4 |
 |
Security Bank & Trust | security bank & trust | ≤5 | 30 |
| 5 |
 |
Security Bank USA Bemidji | bemidji | 29 | 45 |
| 6 |
 |
First Security Bank | first security bank | 29 | 5 |
| 7 |
 |
Security Bank & Trust 4Mobile | sbtc mobile banking | ≤5 | 30 |
| 8 |
 |
Security Bank Mobile Banking | security bank - mobile banking | ≤5 | 30 |
| 9 |
 |
United Security Bank Mobile | united security bank app | ≤5 | 22 |
| 10 |
 |
Security Bank of the Ozarks | security bank of the ozarks m | ≤5 | 30 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| netbanking hdfc bank | 80 | 48 | 249 | 198 |
| netbanking hdfc | 80 | 44 | 249 | 185 |
| statander | 77 | 51 | 245 | 204 |
| wellfargo | 77 | 48 | 249 | 216 |
| wallsfargo | 77 | 45 | 249 | 219 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
HDFC Bank MobileBanking: Money Transfer & Bill Pay | netbanking hdfc | 80 | 44 |
| 2 |
 |
HDFC Bank Corporate Mobile banking | hdfc classic banking | ≤5 | 25 |
| 3 |
 |
HDFC Bank IR | hdfc bank ir | ≤5 | 30 |
| 4 |
 |
Net Banking App for All India - HDFC - SBI - PNB | hdfc net banking app download english | ≤5 | 25 |
| 5 |
 |
Recharge, Pay Bills & Shop | payzapp | 25 | 21 |
| 6 |
 |
HDFC securities MobileTrading | securities | 56 | 37 |
| 7 |
 |
HDFC Bank e Token | snorkel | 45 | 44 |
| 8 |
 |
HDFC Bank Investor Relations | hdfc bank ir | ≤5 | 30 |
| 9 |
 |
Banking Recruitment (HDFC Bank): Online Mock Tests | private bank job vacancy app | ≤5 | 3 |
| 10 |
 |
Trade Finance on Mobile | hdfc bank trade finance | ≤5 | 30 |
These five keywords: “netbanking hdfc bank”, “netbanking hdfc”, “statander”, “wellfargo”, “wallsfargo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “HDFC Bank MobileBanking: Money Transfer & Bill Pay”, “HDFC Bank Corporate Mobile banking”, “HDFC Bank IR”, “Net Banking App for All India - HDFC - SBI - PNB”, “Recharge, Pay Bills & Shop”, “HDFC securities MobileTrading”, “HDFC Bank e Token”, “HDFC Bank Investor Relations”, “Banking Recruitment (HDFC Bank): Online Mock Tests”, “Trade Finance on Mobile”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “security bank”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: