"sch" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sch” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pitbulls”, “swans”, “borrow”, “naic”, “priority”, “moster”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sch” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sch from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
tuisch	85	30	249	243
scholar google	80	42	249	168
schoology	73	43	249	212
schoolgy	72	48	250+	226
schoologu	72	48	249	222

The search volume of the core keyword sch in Google App Store reached 46, its difficulty level reached 74, and the number of apps related to it reached 250+, among them, there are 169 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		SCH Songs 2020 Without Internet	mechanste	≤5	6
2		SAKURA School Simulator	sakuras	58	7
3		High School Simulator 2018	highschool	56	16
4		sch ascii viewer	schematic cad viewer	≤5	6
5		School Girls Simulator	школе	48	16
6		Driving School Simulator 2020	drivingschool	34	10
7		Walkthrough for Yandere School Simulator Guide	attempting	38	24
8		School Loop	school loop	31	36
9		High School Simulator GirlA	girla	73	32
10		Virtual High School Simulator - School Games 3D	школы	48	15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
goigle docs	83	41	249	184
oogle docs	83	40	249	185
google mmett	83	30	249	178
office.365	83	30	248	133
kohoot	82	44	249	219

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google Docs	oogle docs	83	40
2		Google Sheets	goigle sheets	68	33
3		Google Drive	google drivs	85	42
4		Google Slides	oogle slides	70	42
5		Google Duo - High Quality Video Calls	apinoide	72	65
6		Files by Google: Clean up space on your phone	files	58	45
7		Google PDF Viewer	drive pdf	56	19
8		Google Home	hromecast	65	43
9		Google Keep - Notes and Lists	tubufy	80	69
10		Google One	google one	44	45

These five keywords: “goigle docs”, “oogle docs”, “google mmett”, “office.365”, “kohoot”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Docs”, “Google Sheets”, “Google Drive”, “Google Slides”, “Google Duo - High Quality Video Calls”, “Files by Google: Clean up space on your phone”, “Google PDF Viewer”, “Google Home”, “Google Keep - Notes and Lists”, “Google One”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sch”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools