"scenes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “scenes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “aris”, “favela”, “exiled”, “mahjong online”, “zuchu”, “tv trans 7 online”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “scenes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword scenes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sceneshot 58 25 250+ 149
crime scenes 19 13 250+ 124
pixwords scenes 14 30 249 151
best scenes 7 22 250+ 220
pixwords scenes answers 6 30 250+ 171

The search volume of the core keyword scenes in Google App Store reached 32, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 145 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
PixWords® Scenes pixwords scenes 14 30
2
Matterport Scenes matterport inc ≤5 30
3
Scene: Organize & Share Photos scene 37 40
4
Dream Scenes - Sandbox ситуации 14 21
5
Hidden Object Adventure: Enchanted Spring Scenes enchanted gardens 12 25
6
hueManic ????Philips Hue & IKEA TRÅDFRI made dynamic humanic 41 50
7
Hidden Scenes: Spring Garden Nature Jigsaw hidden scenes ≤5 5
8
Beautiful Nature Backgrounds: Natural Scenes natural app ≤5 3
9
Hidden Scenes - Free Fairy Puzzle Adventure Game puzzle fairy village ≤5 30
10
SCENES: Guess The Movie! scenes guess the movie ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googlwe 100 56 248 204
goolle 100 46 247 189
amazon 93 62 249 67
googke maps 93 26 250+ 177
googlw maps 93 22 249 162

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google oogle 100 86
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Photos images 73 68
4
Google TV (previously Play Movies & TV) movie new 68 13
5
Google Go: A lighter, faster way to search googul 100 48
6
Google Play Games p l a y s t o r e 80 54
7
Google Meet goigle meets 83 57
8
Google Pay: A safe & helpful way to manage money google pay 58 47
9
Google Home hromecast 65 45
10
Google Assistant - Get things done, hands-free siri 60 52

These five keywords: “googlwe”, “goolle”, “amazon”, “googke maps”, “googlw maps”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Photos”, “Google TV (previously Play Movies & TV)”, “Google Go: A lighter, faster way to search”, “Google Play Games”, “Google Meet”, “Google Pay: A safe & helpful way to manage money”, “Google Home”, “Google Assistant - Get things done, hands-free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “scenes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “scenes