"sampling" App Store Keywords Research Case | ASOTools
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"sampling" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sampling” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mp3 music downloads”, “monent”, “walkie”, “botanical garden”, “gojol”, “traffic sign”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sampling” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sampling from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
soil sampling 12 13 248 96
sampling pad 9 5 250+ 89
easy sampling ≤5 13 250+ 142
emoodie experience sampling ≤5 30 250+ 217
sampling calculator lite ≤5 30 250+ 40

The search volume of the core keyword sampling in Google App Store reached 46, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 47 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
It Works! Sampling it works 43 48
2
MPC MACHINE DEMO -Sampling Drum Machine Beat Maker mpc 37 27
3
Worms Zone .io - Voracious Snake snek. game 60 30
4
Sampling App duc sampling 2 ≤5 30
5
Random Sampling Tool stratified random sampling ≤5 30
6
Remixlive - Make Music & Beats auxi 39 29
7
Sampling sampled 46 14
8
Caustic Editor for VolcaSample korg volca 18 6
9
WhoSampled: Explore the DNA of Music sampled 46 14
10
FREE Stuff, Samples, Freebies & Giveaways ???????????? freebies in the mail 41 40

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
games 77 93 250+ 248
game 70 100 250+ 249
sname 70 21 249 119
znake 70 18 250+ 106
samke 70 11 250+ 84

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Subway Surfers games- 75 67
2
Fruit Ninja® spiel 51 59
3
Granny granny 57 69
4
Temple Run 2 ganes 63 56
5
Home Pin - Pull Him Out - How To Loot? pull him out game 2 offline ≤5 14
6
Geometry Dash Lite geometry dash 58 28
7
Harry Potter: Puzzles & Spells harry potters 75 19
8
slither.io oi 61 42
9
Temple Run الألعاب 61 60
10
Roblox roblocxx 88 63

These five keywords: “games”, “game”, “sname”, “znake”, “samke”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Subway Surfers”, “Fruit Ninja®”, “Granny”, “Temple Run 2”, “Home Pin - Pull Him Out - How To Loot?”, “Geometry Dash Lite”, “Harry Potter: Puzzles & Spells”, “slither.io”, “Temple Run”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sampling”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sampling