"salsas" App Store Keywords Research Case | ASOTools
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"salsas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “salsas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “apples”, “سورة البقرة”, “home depot”, “church s chicken”, “hulo”, “unesco”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “salsas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword salsas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
salsas mexican restaurant 11 3 250+ 71
resetas de salsas 7 1 250+ 46
salsashark design ≤5 30 249 233
salsas musica ≤5 2 250+ 25
recetas de salsas y aderezos ≤5 30 250+ 71

The search volume of the core keyword salsas in Google App Store reached 51, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 7 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Salsa's salsa's 33 1
2
Free Salsa Music salsa 39 56
3
Las Salsas Oficiales oficiales 7 15
4
Basto Salsa Radio salsa radio 6 7
5
Forever Salsa (the best of) la patrona. true mexican salsa ≤5 30
6
Salsa salsa jeans app ≤5 30
7
Salsa Fresca salsa fresca 18 29
8
Salsa Music Free hector lavoe 38 7
9
Recetas de salsas en español gratis sin internet. recetas de salsas sin internet ≤5 30
10
La Catedral De La Salsa Radio la catedral de la salsa radio ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
reggaetón 51 3 250+ 20
bachatas 46 9 249 50
santana 45 45 249 126
sauces 45 6 250+ 31
recetas de comidas 43 5 250+ 60

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
latina reggaeton music 2020 reguetón 2020 41 4
2
New Reggaeton Ringtones 2019 canciones de reggaetoneros 33 2
3
Reggaeton Latino 2020 tego calderon 36 24
4
Reggaeton 2020 Ringtones musica gratis de reggaeton 2020 ≤5 11
5
Ringtones Reggaeton 2020 Free musica reggaeton 2020 gratis ≤5 30
6
music reggaeton reggaeton 35 45
7
Reggaeton Pads dembow 28 25
8
New Ringtones Reggaeton 2019 tonos de llamadas gratis de reggaeton 2020 ≤5 12
9
Reggaeton Free Music musica sin internet para escuchar de reggaeton ≤5 30
10
Reggaeton Latino 🎵 2021 Music reggaeton music downloader ≤5 4

These five keywords: “reggaetón”, “bachatas”, “santana”, “sauces”, “recetas de comidas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “latina reggaeton music 2020”, “New Reggaeton Ringtones 2019”, “Reggaeton Latino 2020”, “Reggaeton 2020 Ringtones”, “Ringtones Reggaeton 2020 Free”, “music reggaeton”, “Reggaeton Pads”, “New Ringtones Reggaeton 2019”, “Reggaeton Free Music”, “Reggaeton Latino 🎵 2021 Music”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “salsas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “salsas