"salary calculator" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “salary calculator” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “luther vandross”, “ny dmv”, “firehouse sub”, “allianz insurance”, “chevy”, “pyone play”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “salary calculator” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword salary calculator from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
annual salary calculator | 18 | 3 | 250+ | 41 |
salary paycheck calculator | 18 | 2 | 250+ | 34 |
salary tax calculator | 15 | 2 | 250+ | 27 |
salary calculator australia | 12 | 1 | 250+ | 31 |
uk salary tax calculator | 12 | 30 | 250+ | 85 |
The search volume of the core keyword salary calculator in Google App Store reached 38, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 29 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Income Calculator - Salary And Pay Rate Conversion | salary | 31 | 42 | |
2 |
|
Salary Calculator | salary calculator app | ≤5 | 30 |
3 |
|
Paycheck Calculator (US) | calculate paycheck | 43 | 3 |
4 |
|
Salary, PayCheck & OverTime Calculator | calculator for overtime | 21 | 4 |
5 |
|
SalaryBot Salary Calculator | salarybot salary calculator | ≤5 | 4 |
6 |
|
Salary Paycheck Calculator – US | salary calculator usa | 7 | 3 |
7 |
|
Salary Calculator | salary calculator plus | ≤5 | 30 |
8 |
|
Employee payroll and salary calculator | salary application app | ≤5 | 10 |
9 |
|
The Salary Calculator | quick salary calculator 2017 18 | ≤5 | 30 |
10 |
|
Paycheck Calculator | computing gross pay | ≤5 | 3 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
heures | 72 | 32 | 250+ | 225 |
morgage calculator | 68 | 4 | 250+ | 27 |
mortgage claculator | 68 | 2 | 250+ | 22 |
mortgages calculator | 68 | 1 | 250+ | 22 |
income taxes | 65 | 3 | 250+ | 29 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Besançon Grandes Heures Nature | besançon grandes heures nature | ≤5 | 30 |
2 |
|
Hours Tracker: Keep work log, work day timesheet | times square | 46 | 19 |
3 |
|
Liturgie des heures | liturgie | 21 | 6 |
4 |
|
Working Hours 4b | 4b | 24 | 44 |
5 |
|
Timesheet - Time Card - Work Hours - Work Log | workclock | 46 | 15 |
6 |
|
24 heures | 24 heures | 34 | 21 |
7 |
|
Time Calculator: Hours Work & Time Between | calculating time | 50 | 6 |
8 |
|
Compt'Heures - Working hours counter | heures de travail | ≤5 | 5 |
9 |
|
Work Log | log out | 26 | 27 |
10 |
|
Heures Sup - Pointeuse heures de travail | la badgeuse by skello | ≤5 | 30 |
These five keywords: “heures”, “morgage calculator”, “mortgage claculator”, “mortgages calculator”, “income taxes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Besançon Grandes Heures Nature”, “Hours Tracker: Keep work log, work day timesheet”, “Liturgie des heures”, “Working Hours 4b”, “Timesheet - Time Card - Work Hours - Work Log”, “24 heures”, “Time Calculator: Hours Work & Time Between”, “Compt'Heures - Working hours counter”, “Work Log”, “Heures Sup - Pointeuse heures de travail”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “salary calculator”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: