"relajar" App Store Keywords Research Case | ASOTools
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"relajar" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “relajar” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “diccionarios”, “geyser”, “city”, “telcel”, “160”, “the sun”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “relajar” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword relajar from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
canciones para relajarse 12 11 250+ 124
relajar juegos ≤5 24 250+ 228
juegos de relajarse ≤5 18 250+ 209
juegos de relajarte ≤5 18 250+ 206
juegos para relajarse sin internet ≤5 17 250+ 207

The search volume of the core keyword relajar in Google App Store reached 38, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 146 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Antistress - relaxation toys stressful 51 20
2
AntiStress, Relaxing, Anxiety & Stress Relief Game anxious 46 8
3
Ansiedad y estrés calmar 28 22
4
Relax Moment 冥想 19 7
5
CalmRadio.com - Relaxing Music and White Noise calm radio 21 13
6
Ambience - Nature sounds: sleep and meditation ambince 38 44
7
Relaxing Music: Sleep Sounds realxing music 48 5
8
Relaxing Music 2020 ralex music 48 10
9
Anti Stress: Relaxing Games & Stress Relief swirly most relaxing game ever ≤5 30
10
MoodSpace - Stress, anxiety, & low mood self-help reframing 28 38

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
white 65 72 250+ 58
whitel 65 50 250+ 212
drty 63 59 250+ 242
flo 59 46 250+ 151
anxieties 58 30 248 156

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flashlight Ultra White LED Torch ощущения 16 33
2
White Screen white screen 38 13
3
White Screen Flashlight screen light 16 13
4
White Noise Lite white noise 52 59
5
White white aap ≤5 11
6
White Noise Baby baby quieter ≤5 19
7
White Noise white voice ≤5 8
8
Simple White Keybaord keyboard warna putih ≤5 3
9
White Light Flashlight white light 20 11
10
White Background app to whiten background ≤5 10

These five keywords: “white”, “whitel”, “drty”, “flo”, “anxieties”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Flashlight Ultra White LED Torch”, “White Screen”, “White Screen Flashlight”, “White Noise Lite”, “White”, “White Noise Baby”, “White Noise”, “Simple White Keybaord”, “White Light Flashlight”, “White Background”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “relajar”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “relajar