"reference" App Store Keywords Research Case | ASOTools
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"reference" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “reference” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tik tok likes”, “berenice”, “miu miu”, “kratos”, “smartsheet”, “insidious”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “reference” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword reference from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
word references 70 21 250+ 142
wordreference 57 56 249 236
references 56 9 250+ 85
word reference 55 16 250+ 167
preference 38 16 250+ 116

The search volume of the core keyword reference in Google App Store reached 43, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Practice Drawing: Portraits and Figures references 56 9
2
Reference Generator referencing generator 28 18
3
Harvard Reference Style Guide referencing 29 14
4
Handy Art Reference Tool art reference 20 6
5
APP Reference references 56 9
6
Reference Generator harvard referencing generator ≤5 30
7
WordReference.com dictionaries word references 70 21
8
ArtHub: Reference Image for Drawing and Painting reference drawing 29 6
9
Lab Values Reference (Free) lab values 17 7
10
Complete Reference for DnD 5 dnd 5e players handbook 14 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
scholar google 80 42 249 168
word references 70 21 250+ 142
word refrence 70 19 250+ 136
thesauruses 68 5 250+ 66
decían art 63 55 250+ 230

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Researcher: 16,000 Academic Publications google scholar 61 36
2
Socratic by Google socratic 61 40
3
Google Go: A lighter, faster way to search log-in 56 54
4
Research - Tools, Journals, Areas, Methodology scholar.google.com 28 2
5
Academia.edu google académico 70 36
6
Scholar scholar 49 56
7
Science Journal science 52 63
8
Google Classroom google kelas room 95 29
9
SCHOLAR'S ACADEMY scholars wing app download ≤5 22
10
e-Scholar App scholar s wing ≤5 22

These five keywords: “scholar google”, “word references”, “word refrence”, “thesauruses”, “decían art”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Researcher: 16,000 Academic Publications”, “Socratic by Google”, “Google Go: A lighter, faster way to search”, “Research - Tools, Journals, Areas, Methodology”, “Academia.edu”, “Scholar”, “Science Journal”, “Google Classroom”, “SCHOLAR'S ACADEMY”, “e-Scholar App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “reference”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “reference