"recharge" App Store Keywords Research Case | ASOTools
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"recharge" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “recharge” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “meme maker”, “sabes”, “longitude and latitude”, “care games”, “newsday”, “shot”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “recharge” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword recharge from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
recharge jio 58 9 248 63
airtel online recharge 43 11 250+ 86
recharger 41 31 249 166
recharged 41 7 250+ 59
recharge battery 36 11 250+ 111

The search volume of the core keyword recharge in Google App Store reached 35, its difficulty level reached 61, and the number of apps related to it reached 250+, among them, there are 61 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Recharge Please! please 48 58
2
MobileRecharge: Mobile Top Up - Easy & Fast Refill mobile recharger 36 8
3
ReCharge re charge power bank ≤5 7
4
Ding Top-up: Mobile Recharge ding 38 48
5
Freecharge - Recharges & Bills, Mutual Funds, UPI free recharge 33 9
6
International Top-up Mobile Recharge. Topup Mobile top up recharge 6 3
7
ReCharge RC carrinho de controle remoto 41 16
8
Mobile Recharge App | Online Phone Recharge online recharge 33 15
9
Recharge Plans, DTH Plans, Offers, Cashback tariff 39 21
10
Easy Mobile Recharge easy mobile recharge 18 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roloxe 88 30 250+ 28
netbanking hdfc bank 80 48 249 198
atms 73 12 250+ 98
b 70 76 250+ 36
lanacional 68 30 249 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
.R r 68 76
2
Gold Rush 3D! godl 58 31
3
Drum Pad – Free Beat Maker Machine beatboxers 43 29
4
Hip Hop Drum Pads 24 - Music Maker Drum Pad hip-hop drum pads 24 ≤5 5
5
LEGO® Building Instructions lego masters 41 33
6
Drum Pad Machine - Beat Maker & Music Maker launching pad 51 17
7
Idle Miner Tycoon - Mine Manager Simulator idle 51 94
8
Strong Granny - Win Robux for Roblox platform robuxy 68 41
9
Roblox roblocxx 88 63
10
Miga Town: My Apartment apartmant 61 40

These five keywords: “roloxe”, “netbanking hdfc bank”, “atms”, “b”, “lanacional”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “.R”, “Gold Rush 3D!”, “Drum Pad – Free Beat Maker Machine”, “Hip Hop Drum Pads 24 - Music Maker Drum Pad”, “LEGO® Building Instructions”, “Drum Pad Machine - Beat Maker & Music Maker”, “Idle Miner Tycoon - Mine Manager Simulator”, “Strong Granny - Win Robux for Roblox platform”, “Roblox”, “Miga Town: My Apartment”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “recharge”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “recharge