"quiz games" App Store Keywords Research Case | ASOTools
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"quiz games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “quiz games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “motion”, “mast”, “fertilizer”, “draw kids”, “الوطن”, “8 ball”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “quiz games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword quiz games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
quiz online games 18 30 250+ 128
logos quiz games 16 7 250+ 54
logo quiz games 16 7 250+ 50
trivia star: trivia games quiz 12 11 250+ 103
logo quiz games answers 7 5 250+ 54

The search volume of the core keyword quiz games in Google App Store reached 33, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 152 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Trivia Game. Questions & Answers. QuizzLand. queensland 41 32
2
TRIVIA STAR - Free Trivia Games Offline App trivia 48 68
3
General Knowledge Quiz général knowledge 39 5
4
Quiz: Logo game logo 57 80
5
Who is? Brain Teaser & Riddles riddles 49 58
6
Quiz: Logo Game 2021, Multiple Choice Edition pub iqevo ≤5 8
7
Who Wants to Be a Millionaire? Trivia & Quiz Game who wants to be millionaire 45 23
8
Guess the Logo: Multiple Choice Quiz vuess 61 26
9
QuizUp quiz up 34 21
10
5000+ Trivia Games Quizzes & Questions quizzing games 31 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
kohoot 82 44 250+ 216
khaoot 82 43 250+ 212
tests 73 53 250+ 136
teste 73 35 250+ 170
quizzziz 70 43 249 208

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kahoot! tahoot 82 46
2
Quizizz: Play to learn quizzziz 70 43
3
Kahoot! DragonBox Numbers kahoot 78 39
4
Kahoot! Poio Read poio ≤5 30
5
General Knowledge Quiz - Fun Trivia Questions quiz fun 29 16
6
ABCya! Games ancya 61 20
7
Guess the Logo: Multiple Choice Quiz vuess 61 26
8
GoNoodle - Kids Videos gonoodle 51 31
9
Art quiz art: quiz game ≤5 10
10
ClassDojo class dojo 67 28

These five keywords: “kohoot”, “khaoot”, “tests”, “teste”, “quizzziz”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Kahoot!”, “Quizizz: Play to learn”, “Kahoot! DragonBox Numbers”, “Kahoot! Poio Read”, “General Knowledge Quiz - Fun Trivia Questions”, “ABCya! Games”, “Guess the Logo: Multiple Choice Quiz”, “GoNoodle - Kids Videos”, “Art quiz”, “ClassDojo”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “quiz games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “quiz games