"qibla" App Store Keywords Research Case | ASOTools
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"qibla" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “qibla” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “noaa”, “movie maker”, “insta video downloader”, “temperature converter”, “politico”, “dominator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “qibla” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword qibla from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
qibla fainter 39 30 250+ 67
qibla finder 37 25 249 77
qibla directions 36 7 250+ 75
direction of qibla 36 7 250+ 72
qibla direction 23 25 249 76

The search volume of the core keyword qibla in Google App Store reached 33, its difficulty level reached 62, and the number of apps related to it reached 249, among them, there are 87 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Smart Qibla Finder - Accurate Qibla Direction قبلة 41 15
2
Qibla Finder - Find Qibla Direction kaaba 25 15
3
Qibla Connect® Find Direction- Prayer, Azan, Quran kabah 36 7
4
100% Qibla Finder qibla finder - kıble bulucu ≤5 30
5
Muslim Pro - Prayer Times, Azan, Quran & Qibla praying time 55 12
6
Qibla Compass: A Minimal Qibla Direction Locator which way is mecca ≤5 30
7
Qibla Compass - Prayer Times, Quran MP3 & Azan qibla compass | بوصلة القبلة ≤5 30
8
Qibla Direction Compass - Qibla Location Finder kaba 24 12
9
Qibla (Qibla direction & prayer times) qibla and prayer times ≤5 6
10
Muslim - Prayer Times, Azan, Qibla Finder, Quran musli 31 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
الأوقات الصلاة 58 16 250+ 149
الاوقات الصلاة 58 15 250+ 144
ahazan 58 30 250+ 23
jadwal sholat 56 24 250+ 119
jadwal shalat 56 13 250+ 109

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
اذان الصلاة-أوقات الصلاة الاوقات الصلاة 58 15
2
iPray: Prayer Times, Azan & Qibla. FREE & No Ads prayed time 55 12
3
أوقات الأذان awqat adan 2021 مواقيت الصلاة مع الاذان في مصر بدون نت ≤5 30
4
أوقات الصلاة والآذان بدون نت الصلوات الخمس 9 5
5
اوقات الصلاة والاذان بدون نت مواقيت الصلاة 2019 ≤5 6
6
اوقات الصلاة‎ والأذان - Salat Adan 2020 tawkit salat 29 10
7
الروزنامة - أوقات الصلاة - القرآن الكريم - بدون نت الهاشمية 6 24
8
أوقات الصلاة - التقويم الهاشمي الهاشمية 6 24
9
Athan: Prayer Times, Azan, Al Quran & Qibla Finder prayer timings 55 15
10
Salaat First (Prayer Times) توقيت الصلاة 38 11

These five keywords: “الأوقات الصلاة”, “الاوقات الصلاة”, “ahazan”, “jadwal sholat”, “jadwal shalat”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “اذان الصلاة-أوقات الصلاة”, “iPray: Prayer Times, Azan & Qibla. FREE & No Ads”, “أوقات الأذان awqat adan 2021”, “أوقات الصلاة والآذان بدون نت”, “اوقات الصلاة والاذان بدون نت”, “اوقات الصلاة‎ والأذان - Salat Adan 2020”, “الروزنامة - أوقات الصلاة - القرآن الكريم - بدون نت”, “أوقات الصلاة - التقويم الهاشمي”, “Athan: Prayer Times, Azan, Al Quran & Qibla Finder”, “Salaat First (Prayer Times)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “qibla”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “qibla