"promo code" App Store Keywords Research Case | ASOTools
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"promo code" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “promo code” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ángela ángela”, “sachin”, “your”, “uta”, “reacts”, “representatives”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “promo code” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword promo code from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
promo codes roblox 60 11 250+ 84
papa johns promo codes 45 20 249 171
roblox promo codes 44 8 250+ 68
promo codes 43 24 250+ 41
roblox promo codes 2020 33 30 250+ 86

The search volume of the core keyword promo code in Google App Store reached 33, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 49 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Promo Codes, Vouchers and Coupons promotional codes 51 5
2
Play-Code - Promo Codes for PlayStore and AppStore redeem codes for google play 24 15
3
The Coupons App® coupon codes 29 5
4
Promo Codes by Appz.Net redeem promo code 14 30
5
PromoCodeClub - Coupons & Deals on Online Shopping paytm promo code app add money ≤5 5
6
Coupons for Wish & Promo codes wish free shipping codes 14 30
7
Promo Code robux promo codes 28 9
8
RetailMeNot: Coupons, Deals & Discounts retail me bot 46 20
9
Coupons Buddy - Coupons & Cash Back Savings coupondunia 19 12
10
Honey Smart Shopping Assistant honey 60 63

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
rebloxx 88 30 250+ 234
roblaxa 88 30 250+ 29
henm 83 59 250+ 230
hm 83 44 250+ 124
best but 82 54 249 226

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Crazy Cookie Swirl c Roblox's obby Mod elsa anna roblox game ≤5 30
2
Obby Escape from prison roblx run mod obby escape prison robox mod ≤5 30
3
Skins for Roblox mettez-moi roblox ≤5 25
4
BlockStarPlanet block start planet 43 43
5
Mod Hide and Seek Extreme Helper (Unofficial) hide and seek roblox game for girls ≤5 25
6
Tips Piggy Granny Obby Escape Roblx House put on roblox piggy ≤5 30
7
Obby Escape Runner Roblx Mod obby escape funny run ≤5 30
8
Strong Granny - Win Robux for Roblox platform robuxy 68 41
9
Mod Meep City Helper (Unofficial) meep city 24 36
10
Roblox roblocxx 88 63

These five keywords: “rebloxx”, “roblaxa”, “henm”, “hm”, “best but”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Crazy Cookie Swirl c Roblox's obby Mod”, “Obby Escape from prison roblx run mod”, “Skins for Roblox”, “BlockStarPlanet”, “Mod Hide and Seek Extreme Helper (Unofficial)”, “Tips Piggy Granny Obby Escape Roblx House”, “Obby Escape Runner Roblx Mod”, “Strong Granny - Win Robux for Roblox platform”, “Mod Meep City Helper (Unofficial)”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “promo code”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “promo code