"possessed" App Store Keywords Research Case | ASOTools
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"possessed" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “possessed” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “wells fargo”, “loksatta”, “traducciones”, “amino”, “healers”, “what sap”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “possessed” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword possessed from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
repossessed houses 14 5 250+ 58
possessed haunted house escape ≤5 30 250+ 79
possessed phone ≤5 22 250+ 216
possessed voice ≤5 18 249 182
possessed games ≤5 16 250+ 204

The search volume of the core keyword possessed in Google App Store reached 50, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 139 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Possessed possess 50 24
2
So, You're Possessed! possess 50 24
3
Trapped : Possessed House (Haunted Horror game) pamali dlc pocong penjaga kuburan ≤5 27
4
Demonic Possession possesion 50 41
5
Exorcism pepeng agimat ≤5 27
6
Demonic Possession, The Syndrome demon possession 18 7
7
Black Magic - Free Magic Spells black magic 36 13
8
The Possessed novel by Fyodor Dostoyevsky fyodor dostoevsky 18 12
9
Possessed Haunted House Escape - Humans Vs Zombies trapped possessed house (haunted horror game) ≤5 30
10
Demon's Choice: Choices Game RPG succubus games 12 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 71 249 244
yotoob 100 30 250+ 132
nèlix 93 68 248 242
netflicpx 93 51 249 212
nètlix 93 44 248 188

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font kyoboard 60 22
2
Agar.io agar.io 61 12
3
WEBTOON weebtoone 65 39
4
Reddit reddit 77 59
5
Hulu: Stream TV shows & watch the latest movies hulu 75 34
6
Minecraft minecraft 80 95
7
Epic: Kids' Books & Educational Reading Library epic 65 79
8
DocuSign - Upload & Sign Docs docu sign 58 23
9
Epic Race 3D american ninja warrior 31 16
10
AncestryDNA - Genetic Testing ancestry dna 46 23

These five keywords: “ficpok”, “yotoob”, “nèlix”, “netflicpx”, “nètlix”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “possessed”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “possessed