"police officer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “police officer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “state”, “funny face”, “pachycephalosaurus”, “nexfli”, “bigfoot”, “parques”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “police officer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword police officer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
police officers 29 10 250+ 155
police officer games 10 6 250+ 132
virtual police officer family ≤5 30 250+ 101
police officer 1930 ny city ≤5 30 250+ 98
texas tactical police officers association , inc ≤5 30 249 206

The search volume of the core keyword police officer in Google App Store reached 32, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 109 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Police Officer poilce 45 13
2
Little Panda Policeman vivimos 43 48
3
virtual police officer simulator: cops and robbers comiceria virtual 77 57
4
Police Cop Simulator. Gang War police 54 78
5
Cop Duty Police Car Simulator cop 43 49
6
Pretend Play My Police Officer: Stop Prison Escape tiny town post office ≤5 30
7
Mall Cop Duty Arrest Virtual Police Officer Games paul blart 31 37
8
US Police Stickman Rope Hero Vegas Gangster stmen ≤5 15
9
Police Simulator - Swat Border Patrol estatal 23 24
10
Russian Police Simulator полиции 31 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
marcar 82 39 250+ 207
comiceria virtual 77 57 249 225
comiceria birtual 77 53 250+ 220
comisaria virtual 77 44 250+ 204
break prison 61 13 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fake Call Santa - Call Santa Claus You callsanta 19 3
2
Contacts+ telefonen 53 44
3
Fake call police - prank police call 20 7
4
Answer call from Santa Claus (prank) звонок настоящему деду морозу ≤5 6
5
Theme for ExDialer MIUI Light micontact ≤5 30
6
Contacts, Dialer and Phone by Facetocall telefon bimbit ≤5 22
7
Dialer, Phone, Call Block & Contacts by Simpler phone cal 50 34
8
Call From Funny Show Simulator show show 60 12
9
Coffin Dance Fake Call joni galindo ≤5 30
10
Dialpad dialing 38 8

These five keywords: “marcar”, “comiceria virtual”, “comiceria birtual”, “comisaria virtual”, “break prison”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fake Call Santa - Call Santa Claus You”, “Contacts+”, “Fake call police - prank”, “Answer call from Santa Claus (prank)”, “Theme for ExDialer MIUI Light”, “Contacts, Dialer and Phone by Facetocall”, “Dialer, Phone, Call Block & Contacts by Simpler”, “Call From Funny Show Simulator”, “Coffin Dance Fake Call”, “Dialpad”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “police officer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “police officer