"platinum" App Store Keywords Research Case | ASOTools
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"platinum" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “platinum” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “oculus go”, “fabricated”, “slapped”, “qr code reader”, “minute”, “ary news”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “platinum” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword platinum from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
platinum planner 27 45 249 236
american express platinum 25 28 248 164
platinum player 23 35 250+ 208
indigo platinum 21 21 249 147
amex platinum 20 29 248 188

The search volume of the core keyword platinum in Google App Store reached 35, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 29 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Platinum Digital Songbook platinum player 23 35
2
Platinum Link platinum karaoke cello ≤5 19
3
Platinum Planner platinum planner 27 45
4
Platinum Premium universal platinum ≤5 30
5
MFL Platinum my fantasy league 32 19
6
Ott platinum ( user & pass ) ott 33 34
7
‏Platinum Tv platinum tv app ≤5 6
8
Platinum classes platinum app download ≤5 30
9
iptv Platinum Pro space platinium tv ≤5 27
10
Platinum Dialer platinum dialer ≤5 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
soundloudi 75 36 250+ 189
wihsing 72 58 250+ 225
ap tiode 72 30 249 194
price of gold 70 2 250+ 22
gold today price 70 2 250+ 21

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BEATFLO makerlog ≤5 30
2
Islam cloud - Holy Quran Live Stream quran cloud ≤5 7
3
ForTunes - Analytics for Artists fortunes 39 9
4
MusicLink-Promote your music by one smart link promoted music 14 20
5
Spout: monochrome mission spout 22 41
6
Amazon Music: Stream and Discover Songs & Podcasts amazon music 63 31
7
My Mixtapez Music mixtape 34 23
8
Star Battle Infinity starbattle 9 18
9
Audius Music musicus 6 20
10
HappyCats games for cats happycats games for cats ≤5 30

These five keywords: “soundloudi”, “wihsing”, “ap tiode”, “price of gold”, “gold today price”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BEATFLO”, “Islam cloud - Holy Quran Live Stream”, “ForTunes - Analytics for Artists”, “MusicLink-Promote your music by one smart link”, “Spout: monochrome mission”, “Amazon Music: Stream and Discover Songs & Podcasts”, “My Mixtapez Music”, “Star Battle Infinity”, “Audius Music”, “HappyCats games for cats”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “platinum”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “platinum