"plastics" App Store Keywords Research Case | ASOTools
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"plastics" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “plastics” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “argio”, “edx”, “movies online free”, “พยากรณ์อากาศ”, “zoom call”, “trader joe”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “plastics” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword plastics from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
plastics engineering 14 19 249 132
plastics news 7 27 250+ 200
ami plastics ≤5 24 250+ 205
plastics joining configurator ≤5 30 249 244
plasticsurglt ≤5 2 128 18

The search volume of the core keyword plastics in Google App Store reached 45, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 10 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Plastics صفقات للبلاستيك ≤5 19
2
Plastic Guide plastic app ≤5 2
3
iMoulder Scientific Plastic injection Molding tool moulding 48 39
4
Polymerupdate Plastics News plastics news 7 27
5
Plastics plastics industry association, inc ≤5 30
6
Plastics Guide benjamin kistler ≤5 30
7
Plantix - your crop doctor agricultural 55 14
8
Plastic Technology plastics engineering 14 19
9
Plastic Engineering Calculator plastics engineering 14 19
10
Plastic Identification Codes plastics industry association ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
agricultural 55 14 250+ 30
greenhouses 53 24 250+ 110
brinquedo 51 13 249 101
brinquedos 51 12 250+ 96
jenifers body 48 53 250+ 239

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Plantix - your crop doctor plantain 45 51
2
Agriculture App For Student Agri Notes AGRILEARNER agriculture apps 6 3
3
Agriculture Dictionary agriculture agronomy apps ≤5 30
4
Agriculture Extension KP agriculture extension kp app ≤5 30
5
Agricultural Business agro business ≤5 4
6
IFFCO Kisan- Agriculture App iffco bazar 21 36
7
agriculture for all l'agriculture 6 1
8
Agriculture Engineering agriculture implements 12 2
9
Agriculture Students,Agri notes,Agri Books l'agriculture recrute ≤5 3
10
Agriculture Question Bank -(Agri. Bsc. Student) simple agri ≤5 30

These five keywords: “agricultural”, “greenhouses”, “brinquedo”, “brinquedos”, “jenifers body”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Plantix - your crop doctor”, “Agriculture App For Student Agri Notes AGRILEARNER”, “Agriculture Dictionary”, “Agriculture Extension KP”, “Agricultural Business”, “IFFCO Kisan- Agriculture App”, “agriculture for all”, “Agriculture Engineering”, “Agriculture Students,Agri notes,Agri Books”, “Agriculture Question Bank -(Agri. Bsc. Student)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “plastics”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “plastics