"plane finder" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “plane finder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cat talking tom”, “klm”, “ffn”, “vietnam”, “constancia”, “powerdirector”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “plane finder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword plane finder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
plane finder ⁃ flight tracker 9 24 250+ 176
plane finder ar ≤5 14 250+ 142
plane finder 3d ≤5 11 250+ 136
plane finder ar lite ≤5 11 250+ 129
plane finder free ≤5 8 250+ 109

The search volume of the core keyword plane finder in Google App Store reached 32, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 107 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Plane Finder Lite plane finder ar lite ≤5 11
2
Plane Finder - Flight Tracker planefinder 24 13
3
Flightradar24 Flight Tracker tubifly 80 68
4
Flight Tracker-Plane Finder, Flight status & Radar contrail 23 38
5
Air Traffic - flight tracker air traffic 24 18
6
FlightView: Free Flight Tracker – Plane Finder flightview 23 13
7
Flight Tracker-Planes Live & Flight Radar Status fly radar 24 19 10
8
Planes Live - Flight Status Tracker & Radar planes live 17 13
9
FlightAware Flight Tracker flight aware 48 9
10
Flight Tracker 2020: Live Plane Finder pinkfroot limited ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nearest restaurants 87 19 250+ 115
tubifly 80 68 249 246
bôking 80 16 250+ 92
sky skanner 73 27 250+ 140
skyscannet 73 21 250+ 123

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
OpenTable: Restaurants Near Me restaurants near me 57 22
2
Yelp: Find Food, Delivery & Services Nearby yelp 61 35
3
Restaurant Guru - food & restaurants near me рестораны рядом 38 20
4
nearbuy - Restaurant, Spa, Salon, Gift Card Deals buffet 34 27
5
Find Restaurants Near Me - Free find bars near me ≤5 10
6
Restaurant Locator / Restaurant Finder restaurantes cerca 45 13
7
Restaurant.com restaurants 87 31
8
Restaurant Order Taking App gloria food 19 9
9
Food Button - Quickly Find Restaurants Nearby appetite- find nearby food ≤5 30
10
TripAdvisor Hotels Flights Restaurants Attractions tripad 66 37

These five keywords: “nearest restaurants”, “tubifly”, “bôking”, “sky skanner”, “skyscannet”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “OpenTable: Restaurants Near Me”, “Yelp: Find Food, Delivery & Services Nearby”, “Restaurant Guru - food & restaurants near me”, “nearbuy - Restaurant, Spa, Salon, Gift Card Deals”, “Find Restaurants Near Me - Free”, “Restaurant Locator / Restaurant Finder”, “Restaurant.com”, “Restaurant Order Taking App”, “Food Button - Quickly Find Restaurants Nearby”, “TripAdvisor Hotels Flights Restaurants Attractions”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “plane finder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “plane finder