"pin codes" App Store Keywords Research Case | ASOTools
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"pin codes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pin codes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dream11 ipl”, “partridge”, “photo search”, “muted”, “9round”, “power lines”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pin codes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pin codes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
india pin codes ≤5 30 249 117
codes and pin numbers ≤5 4 250+ 76
coca cola pin codes ≤5 30 250+ 138
pin codes india ≤5 30 250+ 95
my pin codes ≤5 30 250+ 88

The search volume of the core keyword pin codes in Google App Store reached 41, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 94 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pin Lock Screen lockscreens for android 12 13
2
Pin Code Search Indian Post Offices pin code searching 21 8
3
PIN Code Generator richiesta codice pin inps ≤5 25
4
All India PIN Code Directory all india postal pin code ≤5 13
5
Pincode , All India Pin code . pin code 26 19
6
Indian Post Pin codes Finder indian postal codes 31 4
7
PassKeep - offline password manager parol 30 32
8
SafePin - Pin codes manager effectivesoft ≤5 30
9
Indian PIN codes indian pin codes ≤5 30
10
India Pin Code, Postal code postal code india ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
vatsapa 90 66 249 242
tracking ups 75 19 250+ 114
usps 66 40 248 151
fundaa 63 61 248 244
usps tracking 62 33 250+ 154

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
AppLock - Privacy Guard خصوصيات ≤5 20
3
AppLock - Fingerprint & Password, Gallery Locker apps lock apps 36 23
4
Whats Web Clone & Fast Cleaner 2019 what sappy ≤5 22
5
AppLock आप 24 48
6
WhatsApp Business busines 60 68
7
Secret AppLock قفل بارقام ≤5 22
8
Recover Deleted Messages for whatsapp -WhatsDelete geriye dönük whatsapp mesajları ≤5 13
9
Messenger for Video Call, Video Chat & Random chat messenger for chatting 18 30
10
Whats Web what whatsapp web 21 10

These five keywords: “vatsapa”, “tracking ups”, “usps”, “fundaa”, “usps tracking”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “AppLock - Privacy Guard”, “AppLock - Fingerprint & Password, Gallery Locker”, “Whats Web Clone & Fast Cleaner 2019”, “AppLock”, “WhatsApp Business”, “Secret AppLock”, “Recover Deleted Messages for whatsapp -WhatsDelete”, “Messenger for Video Call, Video Chat & Random chat”, “Whats Web”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pin codes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pin codes