"pickup trucks" App Store Keywords Research Case | ASOTools
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"pickup trucks" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pickup trucks” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “genital”, “shpock”, “tasmanian devil”, “ary news”, “sanction”, “car play”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pickup trucks” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pickup trucks from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
off-roading pickup trucks ≤5 6 250+ 119
farming simulator with pickup trucks ≤5 30 250+ 108
used pickup trucks for sale ≤5 9 250+ 119
pickup trucks for sale ≤5 7 250+ 112
police pickup trucks ≤5 5 250+ 150

The search volume of the core keyword pickup trucks in Google App Store reached 38, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 95 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Offroad Pickup Truck S juegos de trocas 6 11
2
Offroad Pickup Truck R 2500 29 42
3
Offroad Pickup Truck Simulator pick-up 50 13
4
Offroad Pickup Truck F camionetas brindadas 7 20
5
Pickup Truck 2020 - Raptor Truck 2020 pick-up trucks 38 5
6
Fix My Truck: Offroad Pickup Mechanic! LITE lifted trucks 33 10
7
Uphill Pickup Truck Driving Simulator Offroad 2020 mountain drive pickup driving sim 3d ≤5 30
8
US Pickup Truck Offroad Driving Simulator 2019 game muat kelapa sawit ≤5 19
9
Mega Ramp Pickup Truck Simulator Impossible Stunts camionetas clásicas 7 18
10
Offroad Pickup Truck Cargo Transport Truck Driver mtrack by cargo services ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cars gurus 70 14 250+ 77
cargurus 66 25 250+ 122
auto trader 66 12 250+ 83
autotrader 63 27 250+ 142
uhual 60 48 249 219

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
CarGurus car guru 70 26
2
Cars.com – Shop New & Used Cars & Trucks For Sale cars 67 50
3
Autotrader - Shop Used Cars For Sale Near You auto trader 66 12
4
CARFAX Find Used Cars for Sale car fax 55 14
5
CarMax – Cars for Sale: Search Used Car Inventory carmac 61 37
6
Edmunds - Shop Cars For Sale edmunds 41 23
7
Carvana: 20k Used Cars, Buy Online, 7-Day Returns carvana 60 28
8
Used Cars in USA (America) membership auto usa ≤5 30
9
Autolist - Used Cars and Trucks for Sale car for sale 49 11
10
eBay Motors: Buy & Sell Cars ebay motor 56 15

These five keywords: “cars gurus”, “cargurus”, “auto trader”, “autotrader”, “uhual”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “CarGurus”, “Cars.com – Shop New & Used Cars & Trucks For Sale”, “Autotrader - Shop Used Cars For Sale Near You”, “CARFAX Find Used Cars for Sale”, “CarMax – Cars for Sale: Search Used Car Inventory”, “Edmunds - Shop Cars For Sale”, “Carvana: 20k Used Cars, Buy Online, 7-Day Returns”, “Used Cars in USA (America)”, “Autolist - Used Cars and Trucks for Sale”, “eBay Motors: Buy & Sell Cars”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pickup trucks”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pickup trucks