"photos editor" App Store Keywords Research Case | ASOTools
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"photos editor" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “photos editor” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “phones”, “five fast”, “disnep+hotstar”, “facd”, “canba”, “school supplies”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “photos editor” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword photos editor from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
background editor for photos 43 21 250+ 159
picsart photos editor 24 25 250+ 193
photos editor video 18 19 250+ 167
photos and videos editor 7 30 250+ 165
custom photos editor ≤5 17 250+ 186

The search volume of the core keyword photos editor in Google App Store reached 42, its difficulty level reached 34, and the number of apps related to it reached 250+, among them, there are 231 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Photo Editor Pro bildern 82 53
2
Collage Maker - Photo Editor & Photo Collage collage 58 90
3
Photo Editor, Filters & Effects, Presets - Lumii بالصور 61 57
4
Photo Editor photoeditor 55 30
5
Photo Editor Pro pro photo editing 11 30
6
Photo Collage Maker - Photo Editor & Photo Collage poto college 43 23
7
PicsArt Photo Editor: Pic, Video & Collage Maker picsart 65 43
8
PicShot Photo Editor: Collage Maker, Photo Filters edited pictures 38 31
9
Photo Collage Maker - photo editor & photo collage college 53 65
10
Pixlr – Free Photo Editor pixlir 56 43

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
inesta gram 100 39 248 179
fobuk 100 30 249 244
instugrame 100 30 249 234
bildern 82 53 250+ 244
tubifly 80 68 249 246

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram instaram 100 48
2
Instasize: Photo Editor + Collage instagram size 28 15
3
Downloader for Instagram: Photo & Video Saver video download for instagram 66 30
4
Layout from Instagram: Collage layout 51 43
5
Repost for Instagram - Regrann regann 38 43
6
Video, Photo & Story downloader for Instagram - IG download video insta 66 30
7
Threads from Instagram threads 48 25
8
Coolgram - Instagram panorama, grid and square coolgram - instagram panorama grid and square ≤5 26
9
Insta Tools - An Integrated Instagram Toolkit instagram hacks 30 16
10
IMVU: Avatar Virtual life game 3d. Chat and Social imvu 63 43

These five keywords: “inesta gram”, “fobuk”, “instugrame”, “bildern”, “tubifly”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Instasize: Photo Editor + Collage”, “Downloader for Instagram: Photo & Video Saver”, “Layout from Instagram: Collage”, “Repost for Instagram - Regrann”, “Video, Photo & Story downloader for Instagram - IG”, “Threads from Instagram”, “Coolgram - Instagram panorama, grid and square”, “Insta Tools - An Integrated Instagram Toolkit”, “IMVU: Avatar Virtual life game 3d. Chat and Social”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “photos editor”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “photos editor