"pests" App Store Keywords Research Case | ASOTools
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"pests" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pests” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “motorrad”, “lille”, “game-changing”, “imagenes de desamor”, “openstreet”, “terabyte”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pests” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pests from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
puzzle pests ≤5 14 250+ 156
pacific pests & pathogens ≤5 30 250+ 232
forest insect pests ≤5 30 250+ 95
pestshop | marketplace ≤5 30 250+ 18
pests app ≤5 30 250+ 17

The search volume of the core keyword pests in Google App Store reached 41, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 7 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pacific Pests, Pathogens & Weeds pathogens 45 23
2
NPMA Field Guide PRO npma field guide pro ≤5 13
3
Plantix - your crop doctor agricultural 55 14
4
Agrobase - weed, disease, insect cbcpd 2018 - plantas daninhas ≤5 30
5
Pest Manager grain farmers of ontario ≤5 30
6
Pest Control pest control 33 13
7
Pest & Crop Management barbara sharanowski ≤5 30
8
Pest Detector pacific pest ≤5 30
9
Organic Garden Pest Management landscape pests ≤5 30
10
Vegetable Pests and Diseases malattie ortaggi ≤5 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
king 55 85 250+ 157
pes 2021 55 29 250+ 171
gardener 55 14 250+ 35
agricultural 55 14 250+ 30
alternatives 53 20 250+ 106

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Candy Crush Jelly Saga jelly 46 64
2
Candy Crush Saga free games 63 63
3
Pet Rescue Saga peter sagan 50 52
4
Candy Crush Soda Saga sagas 50 33
5
Diamond Diaries Saga diamnond 58 12
6
Bubble Witch 3 Saga bruja 43 12
7
King's Throne: Game of Lust maidens 36 29
8
King of Thieves thiefs 43 7
9
Candy Crush Friends Saga candy crush friends 30 23
10
Charm King jaime king 43 54

These five keywords: “king”, “pes 2021”, “gardener”, “agricultural”, “alternatives”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Candy Crush Jelly Saga”, “Candy Crush Saga”, “Pet Rescue Saga”, “Candy Crush Soda Saga”, “Diamond Diaries Saga”, “Bubble Witch 3 Saga”, “King's Throne: Game of Lust”, “King of Thieves”, “Candy Crush Friends Saga”, “Charm King”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pests”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pests