"peso" App Store Keywords Research Case | ASOTools
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"peso" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “peso” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tribute”, “look”, “connections academy”, “expenditure”, “osmo”, “birmingham”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “peso” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword peso from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dolares a pesos 61 4 250+ 39
dollars to pesos 56 2 250+ 17
pesos to dollars 42 2 250+ 23
epesode 39 33 250+ 202
ejercicios para bajar de peso 36 18 250+ 171

The search volume of the core keyword peso in Google App Store reached 35, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 34 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
US Dollar to Mexican Peso dolares a pesos 61 4
2
US Dollar x Mexican Peso dreams to dollars ≤5 30
3
PESO EARNINGS weone earning app ≤5 16
4
Weight Loss Tracker & BMI Calculator – WeightFit weight charts 28 10
5
1 Peso juegos de pago de 1 peso ≤5 23
6
MXN To USD - Mexican Peso to Dollar Exchange Rate pesos to dollars 42 2
7
Philippine Peso PHP currency converter exchange rate riyal to peso today 18 2
8
Weight Loss Tracker & BMI - aktiBMI tibangan berat badan 9 8
9
Monitor Your Weight weight 45 68
10
PesoHaus-instant peso cash loan peso kwento ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
currency convert 65 59 250+ 54
xcurrency converter 65 7 250+ 72
cerency converter 65 6 250+ 64
currency converters 65 6 250+ 56
currentcy converter 65 30 250+ 71

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Currency Converter Plus Free with AccuRate™ currency converters 65 6
2
All Currency Converter the currency converter 65 30
3
Easy Currency Converter xcurrency converter 65 7
4
Currency Converter currency converter · 59 5
5
Xe Currency Converter & Money Transfer xchange rate 60 44
6
Exchange Rates & Currency Converter cerency converter 65 6
7
Currency Converter free conversor de divisas 38 7
8
World Currency exchange rates carrancy exchange 53 6
9
Currency converter offline валюты 34 7
10
Currency Converter - Money & Crypto Exchange Rates icurrency 33 13

These five keywords: “currency convert”, “xcurrency converter”, “cerency converter”, “currency converters”, “currentcy converter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Currency Converter Plus Free with AccuRate™”, “All Currency Converter”, “Easy Currency Converter”, “Currency Converter”, “Xe Currency Converter & Money Transfer”, “Exchange Rates & Currency Converter”, “Currency Converter free”, “World Currency exchange rates”, “Currency converter offline”, “Currency Converter - Money & Crypto Exchange Rates”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “peso”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “peso