"peruanas" App Store Keywords Research Case | ASOTools
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"peruanas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “peruanas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “caring”, “mp3xd gratis descargar musica”, “limp bizkit”, “cutest”, “ring size”, “legends of tomorrow”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “peruanas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword peruanas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
radios peruanas 39 8 250+ 87
televisión peruanas 24 2 249 65
cumbias peruanas 21 10 249 63
peliculas peruanas 19 10 250+ 106
jergas peruanas 16 28 249 179

The search volume of the core keyword peruanas in Google App Store reached 36, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 20 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Radios Peruanas en Vivo - Radio Peru radios de perú en vivo gratis ≤5 30
2
Cumbias Peruanas Gratis MP3 - Álbumes Completos cumbias peruanas 21 10
3
Tv Peruana en vivo - Television de Perú perú 56 30
4
Radio Peru + Radio Peru FM - Internet FM Radio App radio gratis sin internet ni datos peru ≤5 5
5
Radios Peruanas en Vivo Gratis radios peruanas en vivo gratis - emisoras del perú ≤5 3
6
AmixTV Peruana Player Live Free amixtv peruana player ≤5 7
7
Televisión Peruana - Media HTV televisión peruanas 24 2
8
Cumbias Peruanas cumbias peruanas 21 10
9
TV Peruana en vivo - TV de Perú tv perú en vivo 34 30
10
Recetas Peruanas recetas peruanas 11 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
taltok 83 60 250+ 236
3nd 66 62 249 248
libero 66 53 250+ 234
geratis 63 53 249 240
derect tv 63 17 250+ 138

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
MyTeletalk teletalk 24 31
2
TelePay talepay ≤5 19
3
ToTalk – Secure and Free Calls & Top-up totalk 34 16
4
KakaoTalk: Free Calls & Text 카카오톡 43 36
5
TalkU Free Calls +Free Texting +International Call talku 21 22
6
Talk t talks channel ≤5 30
7
Free phone calls, free texting SMS on free number geratis 63 53
8
TeleTalk OTT Mobile Dialer talepay ≤5 19
9
free video calls and chat lizzy caplan 48 55
10
Text Free: Free Text Plus Call pringer 60 48

These five keywords: “taltok”, “3nd”, “libero”, “geratis”, “derect tv”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “MyTeletalk”, “TelePay”, “ToTalk – Secure and Free Calls & Top-up”, “KakaoTalk: Free Calls & Text”, “TalkU Free Calls +Free Texting +International Call”, “Talk”, “Free phone calls, free texting SMS on free number”, “TeleTalk OTT Mobile Dialer”, “free video calls and chat”, “Text Free: Free Text Plus Call”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “peruanas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “peruanas