"periodico" App Store Keywords Research Case | ASOTools
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"periodico" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “periodico” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mizuno”, “free ebook”, “love bug”, “rosé blackpink”, “datsun”, “fanatik”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “periodico” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword periodico from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
periodicos de bolivia 38 30 250+ 115
periodicos del peru 33 3 249 56
periodicos peru 33 30 250+ 88
periodicos de panama 28 13 250+ 194
periodico cubano 24 18 250+ 132

The search volume of the core keyword periodico in Google App Store reached 43, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 73 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
El Periódico periodicos catalanes 11 4
2
El Periódico Mediterráneo app mediterraneo fincas ≤5 30
3
El Periódico de Aragón el periodico de aragón ≤5 30
4
Diario ABC: Últimas noticias y actualidad 24 horas diario abc ≤5 11
5
El Mundo - Diario líder online el mundo 51 50
6
El Universal el universal 44 18
7
Periódico EL TIEMPO - Noticias el tiempo 55 49
8
El Informador periódico digital informador 31 41
9
Periodico Correo periódico correo ≤5 30
10
Periódicos Españoles diarios españoles 26 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
marcao libre 85 29 250+ 147
mercaro libre 85 30 250+ 22
marca com 82 36 248 189
dailymail 82 23 250+ 139
ás 80 46 249 185

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mercado Libre: compra fácil y rápido marcada libre 85 30
2
Promoção do Mercado mercado livre promoção ≤5 18
3
Diario Libre grupo diario libre ≤5 30
4
Mercado Pago mercadoria pago 65 49
5
CPML - Compare Prices Mercado Libre mercado libre venezuela 2020 29 34
6
Tools for Mercado Libre Free mercaro libre 85 30
7
Novedades en Mercado Libre novedades de mercadolibre ≤5 24
8
Tools For Mercado Libre PRO mercado livre brasil instalar ≤5 24
9
Marco Polo - Stay In Touch marco polo 56 40
10
Autos Usados Mexico autos usados 43 17

These five keywords: “marcao libre”, “mercaro libre”, “marca com”, “dailymail”, “ás”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Mercado Libre: compra fácil y rápido”, “Promoção do Mercado”, “Diario Libre”, “Mercado Pago”, “CPML - Compare Prices Mercado Libre”, “Tools for Mercado Libre Free”, “Novedades en Mercado Libre”, “Tools For Mercado Libre PRO”, “Marco Polo - Stay In Touch”, “Autos Usados Mexico”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “periodico”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “periodico