"pegs" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pegs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “keane”, “pronto”, “save videos”, “prénoms”, “tune”, “urgency”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pegs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pegs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
jpegs to pdf 68 8 250+ 77
jpegs 48 4 250+ 64
pegs game 9 16 250+ 133
jpegs to gif 9 3 250+ 62
laser pegs 8 33 250+ 242

The search volume of the core keyword pegs in Google App Store reached 45, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 87 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pegs pegs n holes ≤5 14
2
Peg Board Game Free peg board 25 26
3
Peg Solitaire - Solo Noble peg 45 46
4
Pegs 'n Holes - A logic puzzle pegs 'n holes ≤5 30
5
Peggle Blast bjorn 36 35
6
Peg pegs 'n holes ≤5 30
7
Aries Peg Solitaire peg solitaire by ft apps ≤5 30
8
Triangular Peg Solitaire pegs basic ≤5 30
9
Peg Solitaire pegs solitaire ≤5 30
10
Pegs pegs basic ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
face-book 100 62 250+ 225
whatsapp website 100 17 250+ 122
facebook 97 89 250+ 116
wappssap 90 71 249 245
vatsapa 90 66 249 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook ficpok 100 72
2
Facebook Lite fcboook lit 73 60
3
Messenger – Text and Video Chat for Free messenger 83 86
4
Facebook Business Suite facebook for businesses 56 30
5
Facebook Local local 43 66
6
Faster for Facebook Lite facebook news feed 21 14
7
Facebook Gaming gaking 55 49
8
Messenger Kids – The Messaging App for Kids messenger kids 50 22
9
Swipe for Facebook swipe 39 62
10
Facebook Face to Face Events facebook face to face events ≤5 30

These five keywords: “face-book”, “whatsapp website”, “facebook”, “wappssap”, “vatsapa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger – Text and Video Chat for Free”, “Facebook Business Suite”, “Facebook Local”, “Faster for Facebook Lite”, “Facebook Gaming”, “Messenger Kids – The Messaging App for Kids”, “Swipe for Facebook”, “Facebook Face to Face Events”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pegs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pegs