"panthers" App Store Keywords Research Case | ASOTools
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"panthers" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “panthers” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hm”, “bimoji”, “iltalehti”, “google play books”, “novo banco”, “pokemon go hack”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “panthers” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword panthers from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
carolina panthers 38 34 249 169
panthers games 33 12 250+ 105
penrith panthers 31 42 250+ 222
florida panthers 21 28 250+ 170
panthers wallpaper 18 3 250+ 43

The search volume of the core keyword panthers in Google App Store reached 43, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 25 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Carolina Panthers Mobile carolina 41 58
2
Wild Panther Sim 3D panther 43 53
3
Panther Online bagheera 31 16
4
Panther Family Sim Online - Animal Simulator звери 24 24
5
Cat Crave: News for Carolina Panthers Fans news for the carolina panthers ≤5 30
6
Keyboard for carolina panthers Fans carolina panthers keyboard theme ≤5 30
7
Wallpapers for Carolina Panthers Team panthers wallpaper 18 3
8
Furious Panther Family Sim baloo bagheera wala game ≤5 21
9
Pitt Panthers Gameday pitt football 45 26
10
Flying Panther Robot Hero Fighting Game no fighting 6 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nfl 79 42 244 91
catoons 72 21 250+ 139
black pather 70 5 250+ 66
soidermam 68 47 250+ 217
¡movie 68 13 250+ 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
NFL nfl games 53 16
2
Madden NFL 21 Mobile Football foorballl 66 30
3
NFL Fantasy Football fantasy football 69 32
4
NFL Network redzone nfl 48 23
5
Football NFL Live Scores, Stats, & Schedules 2020 nfl scores 51 9
6
NFL Sunday Ticket for TV and Tablets sundays 48 9
7
Live Stream for NFL 2020 football stream 45 16
8
Yahoo Sports: Stream live NFL games & get scores sports 67 75
9
NFL Rush Gameday nfl rush zone 7 28
10
NFL Events nfl events ≤5 24

These five keywords: “nfl”, “catoons”, “black pather”, “soidermam”, “¡movie”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NFL”, “Madden NFL 21 Mobile Football”, “NFL Fantasy Football”, “NFL Network”, “Football NFL Live Scores, Stats, & Schedules 2020”, “NFL Sunday Ticket for TV and Tablets”, “Live Stream for NFL 2020”, “Yahoo Sports: Stream live NFL games & get scores”, “NFL Rush Gameday”, “NFL Events”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “panthers”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “panthers