"panda pop" App Store Keywords Research Case | ASOTools
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"panda pop" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “panda pop” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “shooting game”, “instagram viewers”, “nieuwsblad”, “aquaponics”, “ejaculation”, “algebraic calculator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “panda pop” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword panda pop from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
panda pop 2 10 11 250+ 122
panda pop free 10 7 250+ 114
free games panda pop ≤5 16 250+ 152
panda bubble pop shooter free ≤5 5 250+ 105
pop panda ≤5 30 0 0

The search volume of the core keyword panda pop in Google App Store reached 34, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bubble Shooter: Panda Pop! パンダ 38 21
2
Bubble Shooter 5 Panda bubble shooter 5 6 10
3
Bubble Shooter Panda 2: Bubble Pop - Panda Shooter panda bubble trouble shooter ≤5 5
4
Bubble Shooter 3 Panda bubble shooter 3 panda ≤5 30
5
Panda Bubble Fever Free cute panda bubble ≤5 30
6
Panda Shooter: Panda Bubble Shooter - Bubble Pop! candy crush panda pop ≤5 11
7
Bubble Shooter Free Panda bubble shooter free ฟอง สบู่ ≤5 6
8
Panda Bubble Shooter : Panda Game pandapop 23 12
9
Bubble Shooter Sweet Panda jelly shooter sweet maniac ≤5 30
10
Bubble Shooter 2 Panda bubble shooter 2 panda ≤5 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gnaes 75 64 250+ 246
habiendo 68 64 249 246
ecoles direct 68 22 249 122
cand 63 80 250+ 171
candy crush 61 27 250+ 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bag It! FREE bag 55 64
2
Google Play Games p l a y s t o r e 80 54
3
Bubble Shooter: Snoopy POP! - Bubble Pop Game giocare 45 56
4
Flow Free flow 56 67
5
PBS KIDS Games games what are free 55 49
6
aquapark.io piscina 56 16
7
Draw Something Classic draw something 36 24
8
Flow Free: Hexes hexes 38 43
9
Fruit Ninja® fruiy 56 17
10
Mahjong mahj 61 80

These five keywords: “gnaes”, “habiendo”, “ecoles direct”, “cand”, “candy crush”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bag It! FREE”, “Google Play Games”, “Bubble Shooter: Snoopy POP! - Bubble Pop Game”, “Flow Free”, “PBS KIDS Games”, “aquapark.io”, “Draw Something Classic”, “Flow Free: Hexes”, “Fruit Ninja®”, “Mahjong”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “panda pop”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “panda pop