"package tracker" App Store Keywords Research Case | ASOTools
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"package tracker" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “package tracker” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “steakhouse”, “24h”, “bet”, “fox tv”, “live games free”, “grooms”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “package tracker” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword package tracker from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
my package tracker 36 9 248 91
amazon package tracker 24 17 250+ 119
aftership package tracker 8 30 250+ 212
deliveries: a package tracker 8 7 250+ 91
parcel arrive: package tracker ≤5 30 250+ 93

The search volume of the core keyword package tracker in Google App Store reached 50, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 74 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
AfterShip Package Tracker - Orders Parcel Tracking mondial relay 58 30
2
ALL-IN-ONE PACKAGE TRACKING 17 track 55 32
3
Shop: package & order tracker shop 60 82
4
Package Tracker - Fedex, USPS, UPS, Wish, DHL, TNT myhermes 39 30
5
Package Tracking - USPS, DHL, UPS, FedEx, TNT packlink 43 40
6
Deliveries Package Tracker deliveries 49 36
7
OneTracker - Package Tracker one tracking 60 30
8
ParcelTrack - Package Tracker for Fedex, UPS, USPS parcel track 42 16
9
Route - Package Tracker for Your Online Orders route 45 60
10
Package Tracker Express minstech software ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
aloexpress 83 41 250+ 200
alli express 83 34 250+ 181
alliexpress 83 29 250+ 152
maps 82 68 250+ 171
map 76 87 250+ 171

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AliExpress ally express 83 39
2
AiHelper - Price tracker промокоды алиэкспресс 34 24
3
AliExpress Super Deals superdeals 11 33
4
速卖通卖家 速卖通卖家 ≤5 30
5
Price History - Shopping Tool for china Shops aliepress ≤5 7
6
AliRadar shopping assistant aliradar 7 32
7
Ali Coupons aliexpress coupons 33 26
8
Alibaba.com - Leading online B2B Trade Marketplace alibaba 65 26
9
China Online Shopping - All China Shopping App alifeed shopping app ≤5 30
10
Backit cashback: eBay, Aliexpress and 900+ shops кэшбэк алиэкспресс epn ≤5 24

These five keywords: “aloexpress”, “alli express”, “alliexpress”, “maps”, “map”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AliExpress”, “AiHelper - Price tracker”, “AliExpress Super Deals”, “速卖通卖家”, “Price History - Shopping Tool for china Shops”, “AliRadar shopping assistant”, “Ali Coupons”, “Alibaba.com - Leading online B2B Trade Marketplace”, “China Online Shopping - All China Shopping App”, “Backit cashback: eBay, Aliexpress and 900+ shops”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “package tracker”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “package tracker