"oxford dictionary" App Store Keywords Research Case | ASOTools
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"oxford dictionary" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “oxford dictionary” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “edmodo”, “prequel”, “my melody”, “cocktail recipe”, “joyas”, “longboarding”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “oxford dictionary” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword oxford dictionary from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
english dictionary oxford 41 8 250+ 114
oxford english dictionary 37 6 250+ 98
oxford advanced learner’s dictionary 34 7 250+ 119
oxford advanced learning dictionary 34 6 250+ 105
oxford dictionary of english 30 7 250+ 116

The search volume of the core keyword oxford dictionary in Google App Store reached 45, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 117 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Oxford Dictionary of English : Free dictoinary 75 18
2
Oxford Dictionary of English & Thesaurus oxford thesaurus dictionary offline english ≤5 3
3
Oxford Advanced Learner's Dictionary 10th edition oxford advanced learner’s dictionary 34 7
4
Concise Oxford English Dictionary concise oxford english dictionary 6 5
5
New Oxford American Dictionary oxford american dictionary ≤5 4
6
Oxford Dictionary of English Full oxford dictionary of english full ≤5 30
7
Oxford Advanced Learner’s Dictionary, 9th ed. 2015 oald oxford advanced learner s dictionary 9th edition ≤5 21
8
Oxford Shorter English Dictionary shorter oxford english ≤5 30
9
Advanced English Dictionary: Meanings & Definition meanings 39 32
10
U-Dictionary: Oxford Dictionary Free Now Translate u 65 76

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ترجمهg 85 2 31 12
terjemah 80 45 250+ 117
terjemahan 80 43 250+ 97
diction 75 57 250+ 175
dicsonaray 75 41 250+ 223

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
vocaDB Translator ترجمة g ≤5 7
2
Traductor idiomas google traductor 65 20
3
Bible: KJV, BBE, ASV, WEB, LSG: Ads Free zamenhof ≤5 30
4
Translate Me - Text & Voice Translator translate me 8 9
5
Persian Dictionary & Translator - Dict Box diksheneri 75 21
6
Translate Photo+ Scan Camera translatefoto ≤5 9
7
Free Language Translator App - Voice Translate Pro traducir ahora 8 10
8
Translate All Language - Voice Text Translator translate all language voice text translator ≤5 6
9
vocaDB 38-Language Dictionary bing.com/translator ≤5 3
10
Language Translator Voice Translator & Interpreter tentuletion ≤5 6

These five keywords: “ترجمهg”, “terjemah”, “terjemahan”, “diction”, “dicsonaray”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “vocaDB Translator”, “Traductor idiomas”, “Bible: KJV, BBE, ASV, WEB, LSG: Ads Free”, “Translate Me - Text & Voice Translator”, “Persian Dictionary & Translator - Dict Box”, “Translate Photo+ Scan Camera”, “Free Language Translator App - Voice Translate Pro”, “Translate All Language - Voice Text Translator”, “vocaDB 38-Language Dictionary”, “Language Translator Voice Translator & Interpreter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “oxford dictionary”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “oxford dictionary