"overclock" App Store Keywords Research Case | ASOTools
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"overclock" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “overclock” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “misión”, “cross word puzzles”, “catch me if you can”, “decepciones”, “power school”, “undefeated”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “overclock” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword overclock from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
overclocking 46 26 248 153
overclocked 46 23 249 147
overclocking cpu 14 12 250+ 124
overclock cpu 14 10 250+ 108
overclockers ≤5 30 249 162

The search volume of the core keyword overclock in Google App Store reached 46, its difficulty level reached 17, and the number of apps related to it reached 249, among them, there are 112 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Performance Tweaker (ROOT) perfomance 48 34
2
Quick CPU Overclock Lite benjamin afterburner hd ≤5 30
3
CPU Control Free no-frills cpu control classic ≤5 22
4
Root Booster kinrot 46 21
5
OVERCLOCK FPS PvP Warfare battle bears -1 6 1
6
Milestone Overclock processor overclock no root ≤5 30
7
3C CPU Manager (root) скачать antutu cpu master pro ≤5 18
8
CPUSpeed (Root) cpu speed ≤5 7
9
Kernel Toolkit android kernels 6 12
10
Overclock! overclock the game ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sophora 72 40 250+ 199
saphora 72 39 250+ 196
sephoria 72 39 249 195
heures 72 32 250+ 225
shepora 72 29 250+ 168

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sephora - Buy Makeup, Cosmetics, Hair & Skincare saphora 72 39
2
Ulta Beauty: Shop Makeup, Skin, Hair & Perfume ulya 66 40
3
SEPHORA United Arab Emirates سيفورا sephora uae 21 35
4
SEPHORA Saudi Arabia سيفورا sephora ksa 16 31
5
Kylie Cosmetics kylie cosmetic 45 31
6
IPSY: Makeup, Beauty, and Tips ipsy 50 37
7
Sephora Forward senfora ≤5 30
8
Sephora Corporate Events sephora corporate events ≤5 18
9
SEPHORiA: House of Beauty sephoria 72 39
10
SALLY BEAUTY - Shop Hair Color, Hair Care & Beauty sally beauty 49 44

These five keywords: “sophora”, “saphora”, “sephoria”, “heures”, “shepora”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sephora - Buy Makeup, Cosmetics, Hair & Skincare”, “Ulta Beauty: Shop Makeup, Skin, Hair & Perfume”, “SEPHORA United Arab Emirates سيفورا”, “SEPHORA Saudi Arabia سيفورا”, “Kylie Cosmetics”, “IPSY: Makeup, Beauty, and Tips”, “Sephora Forward”, “Sephora Corporate Events”, “SEPHORiA: House of Beauty”, “SALLY BEAUTY - Shop Hair Color, Hair Care & Beauty”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “overclock”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “overclock