"organic chemistry" App Store Keywords Research Case | ASOTools
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"organic chemistry" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “organic chemistry” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “coast to coast”, “myat&t”, “wetter deutschland”, “haruto”, “cambodia”, “cinnabon”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “organic chemistry” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword organic chemistry from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
organic chemistry books 9 30 250+ 28
organic chemistry textbook 6 30 250+ 36
awesome organic chemistry flashcards ≤5 30 250+ 56
gs gamsat organic chemistry ≤5 30 250+ 32
organic chemistry challenge ≤5 30 250+ 30

The search volume of the core keyword organic chemistry in Google App Store reached 37, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 31 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Organic Chemistry Basics organic chemistry reaction ≤5 30
2
Organic Chemistry Flashcards ochem 9 4
3
ORGANIC CHEMISTRY - BOOK FOR IIT JEE & NEET organics chemistry 25 30
4
ESSENTIAL ORGANIC CHEMISTRY - MASTERING CHEMISTRY mastering chemistry 24 24
5
Functional Groups - Quiz about Organic Chemistry functional group 41 11
6
Organic Reactions organic 31 54
7
Organic Chemistry: Practice Tests and Flashcards clutch prep 15 10
8
????University Organic Chemistry Practice Questions organic chemistry textbook for university ≤5 4
9
apoc - Organic Chemistry apoc 18 39
10
Organic Chemistry alkanes 34 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cheg 61 54 250+ 225
chegg 61 51 250+ 213
cheggs 61 46 250+ 208
sciemce 58 30 249 158
slader 57 51 250+ 224

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Chegg Study - Homework Help chegg 61 51
2
Chegg eReader - Study eBooks & eTextbooks chegg books 28 43
3
Chegg Prep - Study flashcards prep 41 61
4
Chegg Math Solver - guided math problem solver chegg math solver 17 8
5
Course Hero | Homework Help courses hero 51 21
6
Slader - Homework Answers slader 57 51
7
Math & Science Tutor - Algebra, Calculus, Physics math tutoring 28 5
8
chegg.net - Richtig versichert chegg, inc 7 32
9
Bookshelf bookshelve 53 18
10
Tutor Matching Service tutors ireland ≤5 30

These five keywords: “cheg”, “chegg”, “cheggs”, “sciemce”, “slader”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Chegg Study - Homework Help”, “Chegg eReader - Study eBooks & eTextbooks”, “Chegg Prep - Study flashcards”, “Chegg Math Solver - guided math problem solver”, “Course Hero | Homework Help”, “Slader - Homework Answers”, “Math & Science Tutor - Algebra, Calculus, Physics”, “chegg.net - Richtig versichert”, “Bookshelf”, “Tutor Matching Service”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “organic chemistry”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “organic chemistry