"options trading" App Store Keywords Research Case | ASOTools
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"options trading" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “options trading” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “fred”, “i m o v i e”, “treehouse”, “piercing”, “in 'n out”, “happy hour”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “options trading” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword options trading from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
options trading simulator 7 7 250+ 97
options trading guide-investing tips and hot news ≤5 30 250+ 91
options trading channel ≤5 30 250+ 82
futures and options trading ≤5 30 250+ 78
options trading magazine ≤5 3 248 83

The search volume of the core keyword options trading in Google App Store reached 36, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 82 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stock Terminal: Stocks, Options, Tutorials options expert 31 8
2
Sensibull - Options Trading and Advice trade options zerodha ≤5 5
3
Pocket Option Trading Strategies option strategies 19 3
4
Pocket Option Broker eo broker ≤5 11
5
Binary Options trading master binary trading simulator ≤5 30
6
Binary options station expert option 32 17
7
Stock Option Quotes option 34 46
8
Robinhood - Investment & Trading, Commission-free robinhood 61 24
9
Call & Put Analyzer puts 43 43
10
Learn Options Trading by Sensibull made with sesibbl ≤5 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
itcoin 70 69 248 118
investor 68 36 250+ 67
sensex 68 16 249 112
yahoo finance 66 13 250+ 109
traderview 66 11 250+ 135

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bitcoin Wallet - Buy BTC bitsain 70 65
2
Blockchain Wallet: Buy and Sell Bitcoin & Crypto blookchain 53 8
3
Bitcoin Wallet biticon wallet 39 30
4
Crypto Tracker & Bitcoin Price - Coin Stats coin start 38 30
5
BITNEX MINER - BITCOIN CLOUD MINING bitcoins free 48 8
6
Klever: Bitcoin and Blockchain Wallet klever 19 20
7
Bitcoin Wallet & Ethereum Ripple ZIL DOT atomic 43 32
8
Bitcoin Wallet. Buy & Exchange BTC coin-Freewallet criptomonedas comprar 11 6
9
Bitcoin Wallet bitcoin 66 74
10
Coinbase – Buy & Sell Bitcoin. Crypto Wallet coinbase 58 16

These five keywords: “itcoin”, “investor”, “sensex”, “yahoo finance”, “traderview”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bitcoin Wallet - Buy BTC”, “Blockchain Wallet: Buy and Sell Bitcoin & Crypto”, “Bitcoin Wallet”, “Crypto Tracker & Bitcoin Price - Coin Stats”, “BITNEX MINER - BITCOIN CLOUD MINING”, “Klever: Bitcoin and Blockchain Wallet”, “Bitcoin Wallet & Ethereum Ripple ZIL DOT”, “Bitcoin Wallet. Buy & Exchange BTC coin-Freewallet”, “Bitcoin Wallet”, “Coinbase – Buy & Sell Bitcoin. Crypto Wallet”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “options trading”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “options trading