"ofline" App Store Keywords Research Case | ASOTools
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"ofline" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ofline” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “aprendo en casa”, “movie new”, “contemporary”, “emotional quotes”, “epidemic sound”, “spanking”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ofline” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ofline from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
oflinee games 36 22 250+ 189
ofline games 35 31 250+ 227
game ofline 25 24 250+ 215
ofline map 23 9 250+ 95
free ofline games 16 23 250+ 221

The search volume of the core keyword ofline in Google App Store reached 35, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 202 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Heroes Strike Offline - MOBA & Battle Royale offline 43 81
2
8 Ball Billiards- Offline Free Pool Game off line 32 33
3
Free Music:offline mp3 No WiFi Music Download Free music downloaded for free 48 15
4
Stickman Ghost: Ninja Warrior: Action Game Offline stickman ghost ninja warrior ≤5 30
5
World War 2: Offline Strategy off-line 41 37
6
Cover Fire: Offline Shooting Games shootting 51 28
7
Dune! dunel 63 58
8
DEAD TRIGGER - Offline Zombie Shooter dead trigger 27 23
9
Ninja Dash Run - Epic Arcade Offline Games 2020 offline gamea 23 25
10
Legendary Heroes MOBA Offline legendary hero 23 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 72 250+ 245
tatget 82 20 250+ 107
targer 82 19 250+ 105
free faer 77 50 250+ 200
epi game 77 47 249 208

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook faceb 100 79
2
Wattpad - Read & Write Stories wattpad 73 45
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Epic: Kids' Books & Educational Reading Library epic gamrs 77 34
5
Fruit Ninja® fruiy 56 17
6
Monster Legends mosnter 63 18
7
Brawl Stars brawl stars 67 58
8
Hulu: Stream all your favorite TV shows and movies hulu 75 36
9
Google Duo - High Quality Video Calls apinoide 72 65
10
Twitter twiiit 93 73

These five keywords: “ficpok”, “tatget”, “targer”, “free faer”, “epi game”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Wattpad - Read & Write Stories”, “Twitch: Livestream Multiplayer Games & Esports”, “Epic: Kids' Books & Educational Reading Library”, “Fruit Ninja®”, “Monster Legends”, “Brawl Stars”, “Hulu: Stream all your favorite TV shows and movies”, “Google Duo - High Quality Video Calls”, “Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ofline”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ofline