"music apps" App Store Keywords Research Case | ASOTools
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"music apps" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “music apps” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sac”, “stores app”, “‏سيارات”, “ibotta”, “w a r p”, “shipt”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “music apps” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword music apps from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
downloading apps for music 33 28 250+ 226
downloadable music apps 33 24 250+ 189
music apps downloader 33 16 250+ 137
apps for music download 33 30 250+ 164
music apps for free 32 29 250+ 214

The search volume of the core keyword music apps in Google App Store reached 43, its difficulty level reached 40, and the number of apps related to it reached 250+, among them, there are 228 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Audiomack: Download New Music Offline Free milusic 65 42
2
Free Music musiv 47 37
3
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
4
Pandora - Streaming Music, Radio & Podcasts pandora 75 42
5
Free Music - Listen Songs & Music (download free) new song 66 28
6
YouTube Music - Stream Songs & Music Videos u tiube 100 30
7
Music Player player music 48 33
8
SoundCloud - Play Music, Audio & New Songs spundcloud 75 50
9
Google Play Music música 61 30
10
Free Music:offline mp3 No WiFi Music Download Free music downloaded for free 48 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yutupgo 100 47 249 199
yiutuber 100 43 250+ 193
yputube 100 41 250+ 203
yutuob 100 40 249 186
yotob 100 38 248 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Music - Stream Songs & Music Videos u tiube 100 30
3
YouTube Kids youtoubu 100 30
4
Video Player & Downloader for Android yootubego 78 30
5
BaroTube, Floating Video Player baro 23 33
6
Video Tube & Play Tube hotel video tube ≤5 30
7
KidsTube kidstube 26 14
8
Video Player этуп гоу ≤5 12
9
Go Lite youtube go lite 2020 ≤5 18
10
YouTube for Android TV youtube goooo 58 27

These five keywords: “yutupgo”, “yiutuber”, “yputube”, “yutuob”, “yotob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Kids”, “Video Player & Downloader for Android”, “BaroTube, Floating Video Player”, “Video Tube & Play Tube”, “KidsTube”, “Video Player”, “Go Lite”, “YouTube for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “music apps”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “music apps