"mountain" App Store Keywords Research Case | ASOTools
×

"mountain" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mountain” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dolomiten”, “youtob”, “splash math”, “vascular”, “seller central”, “magi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mountain” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mountain from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bernese mountain dogs 51 31 250+ 149
mountain bike 47 20 250+ 78
mountain lion 43 16 250+ 119
mountain biking 43 10 250+ 83
smoky mountains 41 15 250+ 92

The search volume of the core keyword mountain in Google App Store reached 42, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grand Mountain Adventure skier 50 7
2
Mountain Climb : Stunt climbed mountain 41 7
3
Mountain Climb 4x4 : Offroad Car Drive mounting 41 8
4
PeakLens mountain high 18 4
5
Hang Line: Mountain Climber mountain climber 32 9
6
PeakFinder berge 41 20
7
Mountain Climb 4x4 Drive جبل 21 9
8
Climb! A Mountain in Your Pocket - Free climbing games 16 12
9
Mountain Project rockclimbing 46 21
10
Mountain Peak AR peak ar ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goggles map 93 21 250+ 161
google màps 93 21 250+ 156
hoogle maps 93 20 250+ 153
goofle maps 93 19 250+ 153
google warth 75 29 248 155

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Maps - Navigate & Explore goggle mapp 93 33
2
Google Maps Go - Directions, Traffic & Transit google mals 93 28
3
Maps Directions & GPS Navigation map apple 39 20
4
Google Street View street view 51 43
5
Google Earth eather 100 96
6
GPS Offline Maps, Directions - Explore & Navigate gps 지도 길찾기 ≤5 30
7
GPS Maps and Navigation actualizar mapa google 2020 ≤5 8
8
Free GPS Navigation: Offline Maps and Directions el mapa de ecuador 24 10
9
GPS Navigation - Route Finder, Direction, Road Map map road map 43 12
10
GPS, Maps, Voice Navigation & Directions nogent le rotrou 21 46

These five keywords: “goggles map”, “google màps”, “hoogle maps”, “goofle maps”, “google warth”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Maps - Navigate & Explore”, “Google Maps Go - Directions, Traffic & Transit”, “Maps Directions & GPS Navigation”, “Google Street View”, “Google Earth”, “GPS Offline Maps, Directions - Explore & Navigate”, “GPS Maps and Navigation”, “Free GPS Navigation: Offline Maps and Directions”, “GPS Navigation - Route Finder, Direction, Road Map”, “GPS, Maps, Voice Navigation & Directions”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mountain”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mountain